Jermaine Edwards

MAY 6, 2020

Digital Company. In response to this the digital company could attempt a number of things. Take the situation of the digital market intelligence company. In fact they had very quickly equated the cost of time, energy, resource and infrastructure as close to 10 million. What do they do? This comes down to one thing….

Manufacturing 130

Manufacturing Key Account Management Decision-making Digitalization 130

DemandFarm

JULY 26, 2023

Quality over Quantity: How Focusing on a Select Few Accounts Can Drive Greater Success in Digital Key Account Management As digital Key Account Management grows in relevance, many organizations find themselves confounded by the question of whether obtaining new customers is more important than retaining existing key clients.

Key Account Management 40

Key Account Management Account Management Digitalization Management 40

Clarity Engagement Solutions

APRIL 26, 2021

While the goal of positioning products against the competition in ways that promote appropriate, effective usage by patients will always need to be part of any good account strategy, in a post COVID-19 age, it must finally take its proper place as a cog in the larger machinery of strategic customer engagement. So, why hesitate?

Healthcare 91

Healthcare Stakeholders Co-Creation Digitalization 91

Clarity Engagement Solutions

APRIL 26, 2021

That data and digital strategies are best leveraged in support of strategic customer engagement approaches (with appropriate and integrated product pull-through), that recognize a changed healthcare landscape and the ability to pivot in new directions. BUILD A WIDER, MORE SUSTAINABLE BRIDGE BACK TO YOUR CUSTOMERS.

Healthcare 91

Healthcare Stakeholders Co-Creation Digitalization 91

SBI

AUGUST 7, 2018

They also found that only 18% of B2B companies were happy with the quality of their account strategies for their most important customers. AccountPlan helps salespeople to accelerate their engagement strategy and DealSheet creates a focused deal strategy that can help to shorten sales cycles.

Digitalization 38

Digitalization B2B Sales Leadership Account Strategy 38

Jermaine Edwards

JUNE 29, 2020

There are very few areas in your life where you can avoid speaking to others whether over the phone, face-to-face and now digitally. Every conversation matters. We all need to communicate with others.

Communication 130

Communication Decision-making Finance Key Account Management 130

PandaDoc

APRIL 21, 2023

Accurate identification will help you avoid rashly categorizing tail accounts as having strategic value. While it may seem like it from an altruistic perspective, treating all accounts fairly isn’t actually a viable key account strategy and doesn’t guarantee a successful relationship with your top portfolios.

Key Account Management 52

Key Account Management Account Management Management Prioritization 52

Jermaine Edwards

MAY 18, 2020

A software company selling digital print solutions to a large engineering company maybe helping solve a range of challenges; cost savings, profit maximising etc. The big idea is this… What your customer bought from you today helps them get to where they might want to go today, but it doesn’t always reflect who they’re trying to become.

Key Account Management 130

Key Account Management Account Management Decision-making Leadership 130

Jermaine Edwards

MAY 18, 2020

A software company selling digital print solutions to a large engineering company maybe helping solve a range of challenges; cost savings, profit maximising etc. The big idea is this… What your customer bought from you today helps them get to where they might want to go today, but it doesn’t always reflect who they’re trying to become.

Key Account Management 130

Key Account Management Account Management Decision-making Leadership 130

Cosawi

JANUARY 29, 2024

They can also bring the product and campaigns in a relevant manner to the account strategy and business fit and are the owners of what we call the closet. Omnichannel Engagement: Account marketing professionals take the lead in developing the engagement plan for each account.

Value Proposition 52

Value Proposition Co-Creation Marketing Account marketing 52

DemandFarm

APRIL 1, 2025

This visual map of relationships lets you track each stakeholders influence and sentiment, identify champions vs. detractors, and plan your account strategy accordingly. In fact, research shows that when sales teams map at least six supporters in an account, win rates can triple. The benefit here is consistency and depth.

Key Account Management 52

Key Account Management Account Management Stakeholders Account Planning 52

ProlifIQ

OCTOBER 4, 2023

This strategy forms the foundation of your approach to managing and developing relationships with your most important accounts. Customer Segmentation One of the first steps in crafting your account strategy is customer segmentation. This includes regular communication, trust-building, and understanding customer goals.

Account Management 52

Account Management Management Account Planning Key Account Management 52

Cosawi

FEBRUARY 27, 2023

In part three, we end this trilogy by demystifying a topic whose importance is rapidly accelerating in today’s digital economy as a tool to differentiate your customer engagement and increase revenue generation: Account-Based Marketing (ABM).

Marketing 52

Marketing Suppliers Investors Account Planning 52

Arpedio

AUGUST 24, 2022

Based on an assessment, a key account plan reaffirms sales and account management best practice while coaching sales reps and account managers to add best practice tactics to their overall sales or account strategy. This allows you to further uncover white space opportunities directly in Salesforce.

Account Planning 52

Account Planning Account Development Management Account Management 52

Arpedio

JANUARY 11, 2023

But in order to have really good account management, the Account Manager has to truly know the industry that the client operates in, as well as the company’s product or service. Managing relationships with strategic accounts is a matter of survival for every B2B company in the world right now.

Account Management 52

Account Management Management Key Account Management B2B 52

Arpedio

MARCH 26, 2024

Book demo Leveraging Technology in Pre-Sales In today’s digital age, technology plays a crucial role in enhancing the effectiveness and efficiency of pre-sales activities. Utilize account-based selling tools to share insights, collaborate on account strategies, and track progress collaboratively.

Value Proposition 52

Value Proposition Prioritization Sales Organization 52

SmartKarrot

JUNE 29, 2022

Facilitate account renewals & negotiations and promote customer priorities, strategic initiatives, & operational goals. Manage account strategies and nurture relationships, while building strong relationships & delivering exceptional outcomes for the customers. A Team player who is driven by 1. Client success 2.

Customer Success 3

Customer Success Negotiation Facilitation Digitalization 3

SmartKarrot

MAY 17, 2022

Apply here: [link] Role: Director, Customer Success Location: London, England, United Kingdom Organization: Appian Corporation As a Director of Customer Success, you will devise and execute account strategy including nurturing projects from inception to launch while collaborating with stakeholders and establishing realistic development guidelines.

Customer Success 19

Customer Success Key Account Management Stakeholders Negotiation 19

SmartKarrot

OCTOBER 17, 2022

Know Your Customer (KYC) Processes are typically the most common strategy for successfully implementing account mining into any business function. Obtaining a clear picture of the IT vision of each account can make account strategy much more effective and productive. Develop Mined Accounts.

Account Strategy 10

Account Strategy Account Management Digital Transformation Profitability 10

SmartKarrot

DECEMBER 18, 2020

Apply here: [link] Role: Customer Success Manager – Marketing Tech Location: London, England, United Kingdom Organization: Sphere Digital Recruitment As a Customer Success Manager, you will manage new clients to onboard them onto the tech platform. Occasionally pass on customers to other CSMs in your first 6-18 months in the role.

Customer Success 10

Customer Success Account Strategy Onboarding Account Management 10

SmartKarrot

MAY 27, 2020

Richardson’s Prosperous Account Strategy Training Program . Account management often has to be customer-centric and Richardson’s Prosperous Account Strategy Program hits the nail on its head. This program offers an approach that is more concerned about the client and how to deal with them.

Account Management 10

Account Management Management Key Account Management Account Growth 10

SmartKarrot

MAY 10, 2021

Lead account strategy in generating and developing business growth opportunities, working collaboratively with leaders, and Product. Execute seamlessly across multiple workflows and functional areas such as product order processing, digital products issuance, disputes & reconciliation.

Customer Success 10

Customer Success Onboarding Negotiation Account Strategy 10

DemandFarm

FEBRUARY 26, 2025

From Digital Execution to True Intelligence: The Evolution of Account Management For decades, account management solutions has focused on digital transformationmoving scattered processes, spreadsheets, and presentations into structured digital systems. Yet, despite their advancements, they remained execution tools.

Key Account Management 52

Key Account Management Account Planning Account Management Procurement 52

DemandFarm

FEBRUARY 26, 2025

From Digital Execution to True Intelligence: The Evolution of Account Management For decades, account management solutions has focused on digital transformationmoving scattered processes, spreadsheets, and presentations into structured digital systems. Yet, despite their advancements, they remained execution tools.

Key Account Management 52

Key Account Management Account Planning Account Management Procurement 52

DemandFarm

FEBRUARY 25, 2025

From Digital Execution to True Intelligence: The Evolution of Account Management For decades, account management solutions has focused on digital transformationmoving scattered processes, spreadsheets, and presentations into structured digital systems. Yet, despite their advancements, they remained execution tools.

Key Account Management 52

Key Account Management Account Management Management Account Planning 52