Hubspot Sales

MARCH 18, 2019

As professional services firm BTS points out , key account programs often lead to increased costs and lower margins. But if you use the right key account strategy, you'll reap greater sales volume and long-lasting strategic relationships. The Benefits of Key Account Management. Key Account Manager Job Description.

Key Account Management 143

Key Account Management Account Management Management Account Strategy 143

Hubspot Sales

JULY 1, 2019

An account-based model treats every account like a market of one. Instead of one salesperson targeting a single contact within a company, an entire team is dedicated to targeting multiple stakeholders at the prospective customer’s company. A successful account-based approach requires cross-department coordination.

Stakeholders 100

Stakeholders Sales Finance Decision-making 100

Red Star Kim

JUNE 7, 2023

ACCOUNTANCY UK accounting industry turnover up 16.6% They argue that “when environments are complex and dynamic, strategy is about adaptability”. billion over the five years through 2023, including a 0.5%

Artificial Intelligence 130

Artificial Intelligence Transportation Digital Transformation Innovation 130

SBI

MAY 8, 2012

It is vital not only to identify account goals at the beginning of the year, but to re-evaluate these goals periodically (spring is a good time!). Plan2Win software helps salespeople like you develop territory and account strategies. And Gorilla Expense keeps things organized and up-to-date for sales managers and finance.

Account Strategy 33

Account Strategy Sales Finance Communication 33

SmartKarrot

JULY 20, 2022

Effectively lead initiatives that require collaboration across several internal LiveRamp resources and stakeholders, including but not limited to product, finance, technical services, data ethics, legal and privacy teams. Clearly communicate the progress of weekly/monthly/quarterly initiatives to internal and external stakeholders.

Customer Success 3

Customer Success Stakeholders Finance Advertising 3

SmartKarrot

APRIL 18, 2022

Work alongside the Account Strategy team to help deliver quantitative and qualitative strategic insights for advertising partners. Working with partner teams (Technical Solutions, Data Analytics, Creative Services) to support account strategists in providing exceptional service at scale.

Customer Success 19

Customer Success Advertising Finance Account Strategy 19

Jermaine Edwards

NOVEMBER 25, 2021

In 2016 I wrote a post on the five foundation steps for stakeholder management success in key account management, that was well received and guided lots of leaders. A lot has changed in those five years from new strategies and technologies, to of course the pandemic that completely changed the way we engage and serve our customers.

Stakeholders 130

Stakeholders Shareholders Decision-making Key Account Management 130