Acquisition Business Services Decision-making 
Strategic Account Management Association
JUNE 30, 2021
When we talk about expertise, you could label it as knowledge-intensive business services or expertise-based services that don’t show up in a product catalog. These services are not documented like products, technologies or platforms that have solution sets customers can find online and have at their disposal.
SBI
DECEMBER 28, 2020
TechTarget Completes its Acquisition of BrightTalk, a Leading Virtual Events Platform. Nasdaq: TTGT), the global leader in B2B technology purchase intent data today announced the closing of the previously announced acquisition of BrightTALK Limited, a private company incorporated in England. This acquisition checks all the boxes.
SBI Growth
AUGUST 20, 2012
From software to business services, the message is clear: re-evaluate your Sales Force Structure by piloting, expanding, or reconsidering your commitment to Inside Sales. Why aren’t you making it easy for them? Work with your team (or engage outside experts) to develop insightful questions about how they make buying decisions.
DemandFarm
MAY 12, 2023
Originally published in Forbes Business Development Council Traditionally, one of the core concepts of sales and marketing is the sales funnel through which companies are supposed to move prospects from awareness through consideration to engagement, and finally to purchase. Prospects no longer enter at just the top of the funnel.
SalesGlobe
FEBRUARY 9, 2022
Now, I’m trying to make the beer they already have move faster. Then he detailed the cooler display at the front of the store, making sure the facings of cans and bottles were aligned and that the packaging and tags for the week’s specials were clearly displayed. Two years ago, I was selling cases of beer to store owners.
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