article thumbnail

You’re Overlooking a Surprising Way to Qualify Leads in 2018

Hubspot Sales

Recent mergers, acquisitions, or divestments. the impact of healthcare reform on the entire healthcare industry). These company-specific circumstances usually lead to a moment of “organizational reflection” where current thinking, behavior, processes, structure, etc. all fall under increasing scrutiny.

article thumbnail

UNDERSTANDING PHARMA CUSTOMER ECOSYSTEMS

Clarity Engagement Solutions

Pharmaceutical commercial teams struggle to understand what is defined as healthcare customer “ecosystems”. – The effect of merger and acquisition activity. So, what do pharmaceutical commercial teams need to understand about healthcare customer ecosystems? Because the changing dynamics make it more complex day by day.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Biopharma M&A in 2024 — Five Considerations for Deal Execution

Vantage Partners

Activity among Big Pharmas in 2023 ( Merck + Prometheus ; Pfizer + Seagen ) dominated headlines, and major deal announcements around this year's JPM Healthcare conference (including Merck's acquisition of Harpoon Therapeutics , J&J's acquisition of Ambrx , and GSK's acquisition of Aiolos Bio ) present signals that this trend will only continue (..)

article thumbnail

4 Winning Patient Acquisition Strategies for Healthcare Marketers

ReviewTrackers

There is a vital shift happening right now in healthcare marketing and patient acquisition. Here are 4 patient acquisition strategies that you can implement today: Healthcare Marketing Strategies to Drive Patient Acquisition. Modern healthcare consumers typically begin their investigation online. Deloitte ).

article thumbnail

How to Increase Profit Margin: 5 Strategies for Any Business

Hubspot Sales

You need to take a thorough, comprehensive look at how you're spending money, how you're producing your product or service, your acquisition and retention strategies, and any other crucial factors that impact your revenue generation or production costs. Healthcare Products: 10.91%. Healthcare Support Services: 2.63%.

article thumbnail

The Complete Guide to a Consulting Business

Hubspot Sales

Or, you might focus on a niche marketing process, such as defining target audiences, customer acquisition , or brand awareness. Healthcare Consulting. The purpose of healthcare consulting is to maximize the impact and output of healthcare organizations. Environmental Consulting. Environmental consulting may be for you.

article thumbnail

4 Patient Acquisition Strategies for Healthcare Marketers

ReviewTrackers

There is a vital shift happening right now in healthcare marketing and patient acquisition. Here are 4 patient acquisition strategies that you can implement today: Healthcare Marketing Strategies to Drive Patient Acquisition. Modern healthcare consumers typically begin their investigation online. Deloitte ).