ACT

NOVEMBER 5, 2022

The best way to do this is through a repeatable, sustainable process that will predictably generate new revenue over time — a customer acquisition strategy. What is customer acquisition? In simple terms, customer acquisition is the process of acquiring new customers. What is a customer acquisition strategy?

Acquisition 52

Acquisition e-Learning CRM Media 52

Mike Kunkle

AUGUST 27, 2019

Let’s start with a list of the types of organizational learning that you should have in place (or should consider, based on organization size, resources, and budget) to support sales employees. Developing general “success skills” or business skills (communication, problem-solving, organization/time management, decision making, etc.).

Sales 130

Sales Onboarding Sales Training Leadership 130

Planview

JANUARY 10, 2022

At Planview, we have two great products that meet the varying needs of Professional Services organizations—whether it be products for Professional Services companies, professional services groups embedded in product companies, or those providing Managed Services. Key Resources to Guide Your Organization’s Success. TSW Conference.

Energy and Utilities 98

Energy and Utilities Profitability Decision-making Acquisition 98

Hubspot Sales

APRIL 30, 2020

And it’s true for new business acquisition as well as expansion of existing business. The article features a call to action that links to a content offer — a webinar on how colleges can use technology to adapt to disruptions to conventional school years. Create awareness and generate leads. How do I know? Because I’ve seen it happen.

Sales 144

Sales Decision-making Software Software 144

SuperOffice

JULY 5, 2022

There’s two types of B2B marketing strategies - acquisition and retention. Acquisition marketing refers to the process of targeting and marketing to new audiences to gain new customers. Here’s why acquisition marketing is important: Allows a company to systematically draw in and convert new consumers. ACQUISITION.

B2B 129

B2B Marketing Acquisition Media 129

Hubspot Sales

JUNE 24, 2020

It's a way to ensure that your messaging, promotion, and outreach are in sync across the different facets of your organization — a means of keeping everyone on the same page to leverage a common, integrated approach internally and project cohesion to prospects. Customer Lifetime Value. Marketing Contribution to Closed Revenue.

Marketing 137

Marketing Construction Acquisition Sales 137

Insightly

MAY 13, 2021

For example, perhaps customers who come in through a webinar are less likely to churn. By investing in more webinars, you’ll improve customer long-term value. . Usually these are ‘help’ or ‘support’ articles, but sometimes they are videos, walkthroughs, or webinars. Using customer success documentation for content marketing.

Customer Success 93

Customer Success Marketing Acquisition CRM 93

Hubspot Sales

NOVEMBER 21, 2018

They show this through digital behavior like downloading an ebook or joining a webinar. Evaluation: The decision makers in the organization weigh the cost of the product to the results they achieved during the business case. The field sales business model is when you have a full sales organization that closes large enterprise deals.

Marketing 145

Marketing Advertising Decision-making Brainstorming 145

Mike Kunkle

OCTOBER 8, 2023

Nowhere is this truer than with the commercial organization. It shifts the focus from “revenue enablement” (which – I’m sorry – is internal, seller- and company-centric) to the broader functions of the commercial organization, in a more buyer- and customer-centric paradigm. One that I will expand over time from this foundation.

Customer Experience 130

Customer Experience Profitability Decision-making Marketing 130

Planview

SEPTEMBER 9, 2021

Portfolio Director Mark Wybraniec – Johnson & Johnson – Portfolio Management Organization, Director Allan Spina – Becton Dickinson – Portfolio Management and Innovation Education, VP R&D. Allan Spina of Becton Dickinson discussed his initiative perpetuated by two large acquisitions over several years. How did you retire them?

Finance 98

Finance Stakeholders Decision-making Acquisition 98

Upland

AUGUST 30, 2023

Offer valuable content, such as e-books, guides, and webinars. Satisfied customers are more likely to become brand advocates, sharing positive experiences with others and promoting the brand organically. This word-of-mouth marketing can lead to new customer acquisitions easily. Lead Magnets : Create lead magnets.

Decision-making 195

Decision-making Software Software Retail 195

Corporate Visions

AUGUST 6, 2020

Business development functions are shifting to the marketing organization. In fact, some industry leaders believe that more than 50 percent of sales enablement organizations will eventually report to Marketing. Watch Dr. Carmen Simon’s on-demand webinar, How to Make Marketing Memorable , to learn more about our new research.

Marketing 90

Marketing Suppliers Decision-making Sales 90

SBI

JUNE 21, 2018

Sometimes people confuse demo automation with posting a webinar recording video on YouTube. Only “early adopters” were leveraging the benefits that e-learning could bring to their organizations. What Demo Automation Is Not. While that makes the content accessible, it inherently leaves some gaping holes.

Organization 55

Organization B2B e-Learning Sales 55

Nutshell

NOVEMBER 25, 2020

Email marketing is the strategy of emailing marketing content—like blogs, videos, and webinars—to a specified audience, and is relied on by 81% of small-to-medium businesses as their primary acquisition channel. What it really means: How successful are your email acquisition efforts? What is email marketing?

Marketing 143

Marketing Publishing e-Learning Decision-making 143

CMOE

JUNE 21, 2021

Supervisors are the linchpin that keeps team members—key contributors of an organization—on track. Though hard skills vary across organizations and industries, there are more common ones most supervisors must master. Some of the key areas the webinar covers are: How to stay engaged with training opportunities. Flexible Work.

Onboarding 98

Onboarding Leadership Emotional Intelligence Communication 98

Apptivo

FEBRUARY 20, 2023

For example, if a C-level representative in B2B contacts you via your website’s contact form, this can be considered a bottom-funnel lead – your sales team can contact the individual directly and begin the account acquisition process. Whitepapers, manuals, and webinars are examples of informational goods that make strong offers.

Management 103

Management Sales Software Software 103

Red Star Kim

JUNE 7, 2023

times more likely to be in the top quartile of healthy and high-performing organizations”. Whether Goldman Sachs, McKinsey, or Latham & Watkins ”. It concludes “Firms that have adopted a one-firm operating model are 2.3

Artificial Intelligence 130

Artificial Intelligence Transportation Digital Transformation Innovation 130

Hubspot Sales

APRIL 6, 2020

Every sales team needs sales strategies, and a strong sales strategy plan builds the foundation for a cohesive, successful sales team and organization. Sales strategies also align salespeople on shared goals and empower them to do their best work — keeping them happy and successful, too. Performance and Measurement Procedures. Time to track!

Sales 144

Sales Decision-making CRM Value Proposition 144

SBI

JULY 25, 2019

Bigtincan Expands Tech Market Presence with Acquisition of Veelo Inc. Bigtincan , the leader in mobile, AI-powered sales enablement automation, today announced the acquisition of Veelo Inc., –(BUSINESS WIRE)- Bigtincan , the leader in mobile, AI-powered sales enablement automation, today announced the acquisition of Veelo Inc.,

Acquisition 31

Acquisition Co-Creation Marketing Account Planning 31

SBI

FEBRUARY 23, 2020

Resources All Awards & Recognition Blog Article Brief eBook ebooks & Guides Funding & Acquisitions Industry News Interview Report Video Video Reviews Webinars. The acquisition extends Brainshark’s position as an innovative force and. We help sales organizations in a number of ways, but three I would highlight.

Acquisition 51

Acquisition Innovation Sales Training Sales Management 51

SBI

FEBRUARY 3, 2021

But know that we have tried hard to ferret out any company that no longer exists, or that no longer has a sales solution, to remove brands that have gone away due to acquisitions, and to add brands that are new to the market. I’ll be giving more detail on the landscape and categories in future articles and webinars.

CRM 72

CRM B2C Sales Technology Software 72

SBI

SEPTEMBER 5, 2019

Bigtincan Takes Aim at Revenue Enablement with AsdeqLabs Acquisition. The acquisition of AsdeqLabs expands Bigtincan’s capabilities in sales enablement as well as the growing field of revenue enablement across the enterprise. It’s an honor to have this vision shared through the wider industry via this acquisition.”.

Acquisition 27

Acquisition Account Planning B2C Banking 27

Insightly

MAY 12, 2021

For example, perhaps customers who come in through a webinar are less likely to churn. By investing in more webinars, you’ll improve customer long-term value. Usually these are ‘help’ or ‘support’ articles, but sometimes they are videos, walkthroughs, or webinars. Customer success: How to launch & manage your CS program.

Customer Success 64

Customer Success Marketing Customer Experience Acquisition 64

Hubspot Sales

MAY 12, 2022

Many people focus on being themselves when starting to build their personal brands, but a brand isn't something that simply develops organically. Keyword phrases could be industry-related ("human resources"), role-related ("talent acquisition manager"), or results-related ("cut hiring costs"). for inspiration. Here's Why I Disagree.

Emotional Intelligence 136

Emotional Intelligence Transportation Value Proposition Financial Services 136

Hubspot Sales

JULY 17, 2019

CRMs facilitate relationship building with your prospects, speed up your sales cycle, and keep your team organized and goal-focused. About: Everything you need to organize, track, and nurture leads. Common KPIs are: Client acquisition rate. Organize your channels by team, project, client, or something else altogether.

CRM 100

CRM Sales Software Software 100

Hubspot Sales

OCTOBER 17, 2018

She also taught over 5,000 students at General Assembly in courses such as Intro to Digital Marketing, Introduction to Social Media Strategy, and Community Driven User Acquisition. While blogs, when composed correctly, tend to perform better in organic search results, videos tend to show more promise on social media. Embed live videos.

Brainstorming 145

Brainstorming Co-Creation Media Onboarding 145

Zendesk

FEBRUARY 17, 2022

It can be a discount code, webinar, white paper, ebook, template, or another resource. This is why lead magnets are a critical component of any customer acquisition strategy. Analytics platform provider ProfitWell gates a free tool to calculate customer acquisition costs. How to create a lead magnet. What is a lead magnet?

Acquisition 98

Acquisition Media Digitalization Brainstorming 98

Apptivo

OCTOBER 3, 2022

Lifecycle marketing is as much about retention, as it is about acquisition, incorporating a 360° approach. Publishing of Blogs, Podcasts, Case Studies, User Manual Videos, Testimonial Videos, conducting free webinars helps establish expertise and thought leadership. Strategies: 1.Engagement Document the customer Interactions with CRM.

Marketing 98

Marketing Value Proposition CRM Publishing 98

Hubspot Sales

JULY 1, 2019

This hyper-personalized approach is typically too high-touch for B2C products, but it can be ideal for organizations selling to enterprises. Print a case study for a similar organization and incorporate the contact’s name, their company logo and name, and other relevant details so it’s clearly meant for them.

Stakeholders 100

Stakeholders Sales Finance Decision-making 100

Apptivo

APRIL 8, 2022

Being successful at lead generation can make your sales cycle much more efficient and lead to increased success rate in customer acquisition. The content can take any form, say blogs, infographics, videos, images,case studies, webinar and whitepapers. This is probably done using inbound and outbound marketing techniques.

Advertising 98

Advertising Media Marketing CRM 98

Nutshell

JULY 16, 2018

We understand that customer relationship management software helps sales organizations keep track of their clients and manage leads through their sales pipeline , which makes selling easier and more effective. Invite the buyer to a webinar. By now, most of us know what “CRM” stands for.

Management 81

Management Decision-making Sales Software 81

Nutshell

JULY 16, 2018

We understand that customer relationship management software helps sales organizations keep track of their clients and manage leads through their sales pipeline , which makes selling easier and more effective. Invite the buyer to a webinar. By now, most of us know what “CRM” stands for.

Management 81

Management Decision-making Sales Software 81

ACT

MARCH 29, 2022

We recently hosted a webinar series that explained how to use the Linktivity products, including Link2Calendar, Link2List, Link2Quotes, Link2Events and Link2Forms. Q: Keystroke has had a number of big acquisitions over the past few years. Essentially, we are teaching customers how to save time so that their Act!

Acquisition 52

Acquisition CRM Customer Experience Digitalization 52

SBI

JULY 7, 2015

The point I want to make is that with all the sales tools available (and by the way, there are well over 1,000) you’d be expected to ask yourself questions like; Which tools should I be using; What tools do other companies use; What’s the average number of sales tools an organization deploys; Which tools have the biggest impact on sales performance?

Acquisition 47

Acquisition Suppliers CRM B2B 47

SBI

OCTOBER 6, 2019

To participate in the next generation of sales tech, sales organizations will have to consider their data strategy. Acquisition of leading email verification provider further enhances accuracy of DiscoverOrg and ZoomInfo B2B intelligence platforms. DiscoverOrg is for growthbound organizations. Industry News. Industry News.

Logistics 36

Logistics B2B Negotiation Acquisition 36

Insightly

APRIL 4, 2023

In today’s digital age, customer relationship management (CRM) systems have made it easier for businesses to manage the entire customer journey from acquisition to loyalty. The 4 stage customer life cycle consists of four stages: acquisition, conversion, retention, and loyalty.

Customer Life Cycle 52

Customer Life Cycle CRM Manufacturing Advertising 52

Insightly

JANUARY 2, 2024

Review a webinar where sales leaders talk about ways to improve ROI from CRM. Focused sales reps find more time for prospecting, customer acquisition, and upselling, which results in a healthier pipeline. Guaranteeing reliable, actionable data is difficult, however, when your organization is plagued by silos. the ROI of CRM).

CRM 52

CRM Co-Creation Onboarding Decision-making 52