SBI Growth

MARCH 9, 2021

Since the turn of the millennium, mastering and perfecting the Customer Experience (CX) has been a goal for Marketing Leaders. Through CX strategy, leading revenue marketing teams will uncover areas of friction and process as a continuous feedback loop between.

Acquisition 132

Acquisition Marketing Customer Experience B2B 132

Strategic Account Management Association

APRIL 5, 2021

According to Forrester Research, 85 percent of CXOs do not find value in their interactions with sales reps.1 is that, in the same study, 80 percent of these same sales reps actually believe they’ve had a successful meeting!2 Is this just an inability by the sales rep to correctly “read the room” or something else?

Manufacturing 520

Manufacturing Account Management Decision-making Meetings 520

Hubspot Sales

MAY 1, 2019

A team without sales objectives is like a ship without a sail. The boat is at the whim of the wind and sea, and your sales team is directionless without clear guidance. Set your sales team up for success by developing sales objectives. So, what are sales objectives? What are sales objectives? Measurable.

Acquisition 137

Acquisition Sales Profitability Leadership 137

Hubspot Sales

MARCH 7, 2018

KPIs for Sales Managers. Client Acquisition Rates. Sales Volume by Location. Sales managers -- and particularly field sales managers -- can often feel like they are trapped in a fog. Download our free report here to learn the top 3 metrics ranked by sales professionals. Client Acquisition Rates.

Sales Management 145

Sales Management Management Acquisition Sales 145

Hubspot Sales

SEPTEMBER 24, 2018

, I’ve been directly involved in selling, managing, and leading salespeople, and providing advisory services to sales organizations. There are two trends that have persisted: The increased prominence and investment in sales technology and sales force automation.

Logistics 143

Logistics Manufacturing Sales Acquisition 143

SBI Growth

NOVEMBER 10, 2021

Both CEOs and staffing firms shared that despite planned headcount additions, they are struggling to fill open roles, with the number of posted sales roles growing by 65% since early 2021.

Acquisition 127

Acquisition Organization Sales 127

Mike Kunkle

NOVEMBER 21, 2023

In this article, I want to talk about using multi-factor analysis to maximize your sales performance improvement. The reason you’d do this is because there is rarely one right answer, or one performance lever to pull, that will deliver the maximum performance improvement with a sales force. Inventory levels are still high.

Acquisition 130

Acquisition Sales Decision-making Account Management 130

Hubspot Sales

AUGUST 8, 2019

While metrics are important in every aspect of any business, they’re especially critical in sales. Sales leaders can’t use their intuition to guide their decisions — not only are they dealing with a huge amount of information, but the risk of failure is high. Let's take a look at what sales metrics are. Activity Sales Metrics.

Acquisition 145

Acquisition Sales Media Meetings 145

Strategic Account Management Association

JUNE 30, 2021

First, there is how SAMs communicate, articulate and exchange their expertise based on their sales and professional experience. In traditional sales models, like the seven-step sales model, there are steps six and seven, which is service after the sale, but this is not based on expertise. That’s just being a broker.

Digitalization 520

Digitalization Organization Account Management Management 520

Hubspot Sales

MARCH 15, 2022

Startup sales make for difficult, exciting, often unpredictable waters to navigate. Everyone involved in a startup sales org — from founders down to reps — is bound to face a host of challenges as their company gets its bearings. Startup Sales Strategy. Consider targeting a niche market.

Sales 122

Sales Acquisition Construction Leadership 122

Mike Kunkle

OCTOBER 8, 2023

This strategic approach goes beyond conventional departmental boundaries, breaks down silos, and encompasses product, marketing, demand generation, sales enablement, and the encompassing realm of customer experience (whether it goes by customer support, customer success, customer service, or a combination of these).

Customer Experience 304

Customer Experience Profitability Decision-making Marketing 304

The Center for Sales Strategy

MAY 6, 2022

Most companies spend countless hours working on strategy, sales and growth plans, financial plans, and 5-year forecasts, also known as HIP ( High-Involvement Planning™). Who is going to open and manage the new locations or the acquisition? If you are determined to learn, no one can stop you.". AROUND THE WEB -. > Good question/s. >>>

Acquisition 118

Acquisition Sales Marketing Management 118

Hubspot Sales

APRIL 12, 2021

When it comes to sales, some might think the only difference between sales roles is the product you’re selling. However, enterprise sales strategy differs vastly from self-service, SMB (small-medium business), or mid-market sales. To build trust, your sales team needs to custom-fit their processes for each customer.

Marketing 116

Marketing Sales Retail Decision-making 116

Hubspot Sales

DECEMBER 14, 2020

As a sales leader, you know how important it is for your sales teams to be ready and adapt to change as it comes. This is especially important since sales performance is often a critical factor in determining how businesses can grow since revenue gives them the means to expand. Sell The Need For Change.

Sales 144

Sales Software Meetings Software 144

Hubspot Sales

JULY 31, 2024

And the benefits don’t end once they’re customers, as embedded digital payments increase customer acquisition and engagement. As more B2B companies adopt a product-led growth model, they realize what a game-changer it is to hand over the keys to your prospective buyers. Final Thoughts: Don’t just dabble.

Small Business 105

Small Business Digitalization B2B Negotiation 105

ProlifIQ

MARCH 7, 2025

Pre-sale Planning: A Smarter Approach Account plans are often seen as time-consuming, cumbersome, and less valuable than other activities sales and business development teams could be focusing on. Also include recent leadership changes, acquisitions, or significant events.” Use Cases: Why Pre-Sale Account Plans Matter 1.

Account Planning 52

Account Planning Telecommunications Sales Stakeholders 52

Customer Think

AUGUST 23, 2024

Accelerating Customer Acquisition through Customer Experience Transformation Most CMO’s and C-Suite members expect that a good customer experience will help their customer acquisition efforts – but few companies can forecast the impact so that the CX efforts can be analytically compared to traditional sales or marketing improvement efforts.

Acquisition 52

Acquisition Customer Experience Marketing Sales 52

Hubspot Sales

DECEMBER 30, 2020

Have you ever felt like your sales team is doing an okay job, but you know they could be doing better? On the other hand, if you provide them with a strategic sales plan that clearly outlines the company's goals — and a thoughtfully laid out system to get there — you can expect your salespeople to impress. How long is your sales cycle?

Sales Management 137

Sales Management Management Shareholders Sales 137

The Center for Sales Strategy

MARCH 30, 2021

The most successful and resilient organizations have adapted to all things virtual — including events and learning, talent acquisition, as well as their sales strategy. What has the data and trends from the past year shown sales leaders? That virtual selling is here to stay.

Virtual Selling 139

Virtual Selling Acquisition Digitalization Organization 139

Flevy

OCTOBER 24, 2024

From customer acquisition to wealth management and fraud prevention, each activity plays a role in creating value and delivering financial services. A Deeper Dive into Customer Acquisition and Digital Banking Two key primary activities within the retail banking value chain are customer acquisition and digital banking.

Banking 52

Banking Retail Acquisition Value Proposition 52

Hubspot Sales

APRIL 6, 2020

Every sales team needs sales strategies, and a strong sales strategy plan builds the foundation for a cohesive, successful sales team and organization. Sales strategies also align salespeople on shared goals and empower them to do their best work — keeping them happy and successful, too. Organizational Goals.

Sales 144

Sales Decision-making CRM Value Proposition 144

Nutshell

MAY 19, 2020

Your sales team added another 42 users by the end of the month, but you lost 14 existing customers along the way. Numerous acquisition factors impact a company’s churn rate, and tracking those factors can lead to a substantial difference in long-term revenue. Customer acquisition cost. Say you started May with 200 users.

Acquisition 133

Acquisition Onboarding Prioritization Customer Experience 133

Hubspot Sales

JANUARY 11, 2021

B2B sales tools are meant to automate day-to-day processes, increase efficiency in all aspects of the sales process, and simplify various aspects of a sales rep's day to save valuable time — time that can be spent focusing on prospects and deals. B2B Sales Tools. Why use B2B sales tools? 16 B2B Sales Tools.

B2B 143

B2B Sales CRM Banking 143

ACT

APRIL 9, 2025

Growing a business means increasing your revenue by attracting new customers and driving more sales. Here are a few effective growth strategies to help you get started: Streamline the sales pipeline Spending a ton on marketing strategy can help add prospects to your sales pipeline.

Small Business 52

Small Business Artificial Intelligence CRM Acquisition 52

Hubspot Sales

SEPTEMBER 8, 2020

Just as Mario shrinks back down to his normal size, your sales team's motivation can shrink, too (especially if your people are money-motivated ). It's your job as the sales leader to motivate your sales reps in good times and in bad. Today you'll learn how to take a behavioral approach to motivate your sales team.

Sales 136

Sales Brainstorming Communication Acquisition 136

Hubspot Sales

JANUARY 17, 2023

If you have an interest in tech — and an even greater interest in helping people — a career in tech sales could be a smart move. Here, we'll cover the basics of tech sales, the pros and cons of working in this industry, and how you can kickstart a career in tech sales in 2023. What is tech sales? What is a tech sales rep?

Sales 135

Sales Software Software Negotiation 135

Mike Kunkle

MAY 11, 2022

Sales Transformation. I’ve been involved in sales transformations that were entirely focused on getting the best-possible performance out of the sales force (ranging from a 30 to 600 percent increase in sales), independent of retooling the rest of the organization. The Elements of Sales Force Effectiveness.

Co-Creation 130

Co-Creation Sales Sales Training Decision-making 130

Hubspot Sales

APRIL 30, 2020

The training program, called "Professional Selling Skills," took a then-new consultative approach to sales. But although sales terminology might have changed, the basic principles of the selling process haven’t changed that much. While every business is different, most follow a progression with comparable sales stages.

Sales 144

Sales Decision-making Software Software 144

DemandFarm

OCTOBER 23, 2024

Enterprise sales are characterized by growing competition, more complex buyer journeys, and increased sales cycle times by over 50%. In this guide, we’ll delve into the intricacies of enterprise sales, their importance, key stages, and the metrics that will help you optimize your strategy as a key account manager.

Key Account Management 40

Key Account Management Account Management Management Procurement 40

Hubspot Sales

MARCH 30, 2020

In business, companies usually try to attribute the percentage of revenue that came in from marketing and sales. While marketing attribution might not be top of mind for a sales rep, it's important that marketing and sales work together for attribution. Then, they might contact a sales rep.

Marketing 123

Marketing Decision-making Sales Software 123

Hubspot Sales

FEBRUARY 16, 2022

In sales, it's no different. A good sales hook can prevent your prospect from hanging up the phone, or deleting your email entirely. And a great sales hook can start your entire conversation off on the right foot. Here, we asked six sales reps their tips for creating a convincing sales hook to turn prospects into customers.

Sales 131

Sales e-Learning Media B2C 131

Hubspot Sales

SEPTEMBER 16, 2022

A job in sales is exciting, with plentiful career opportunities and development paths. As you grow, you may have the opportunity to progress into a sales director role. In this position, you’ll be responsible for growing profit and overseeing the sales team’s operations. This article will cover: What is a sales director?

Sales 115

Sales Negotiation Acquisition Communication 115

Mike Kunkle

AUGUST 20, 2019

One of the things that’s been on my mind lately is the difference between education, learning, development, and training as they relate to sales talent development organizational learning strategies for Sales. Thanks for reading, be safe out there, and by all means… let’s continue to elevate our sales profession.

Sales 130

Sales Acquisition Sales Training Publishing 130

Hubspot Sales

MARCH 8, 2023

So you know you want to enter sales, you've chosen a field with a wide range of career avenues and niches. The demand for certain sales roles rises and falls as time passes. We wanted to provide you with a list of some of the most hireable sales jobs for 2023 and beyond — so you can choose the best job for you.

Financial Services 122

Financial Services Manufacturing Finance Transportation 122

Hubspot Sales

SEPTEMBER 14, 2020

The practice — leveraging digital mediums like email, video, and social media to facilitate customer acquisition — has multiple facets, including elements related to sales. Here, we'll cover some of the fundamental tenets you need to address when preparing yourself for a sales career in digital marketing.

Digitalization 137

Digitalization Marketing Media Facilitation 137

Hubspot Sales

OCTOBER 15, 2020

How to create a plan that will help you win more sales. Sales can happen online or offline. Or they may restrict sales of particular lines to only their own website. How to Create an Optimized Distribution Strategy to Win More Sales. Thus, winning you more sales in two distinct ways. Which types of strategy exist.

Logistics 128

Logistics Retail Manufacturing Supply Chain 128

Hubspot Sales

MARCH 8, 2020

Some of the latest — and possibly most promising — tools for sales teams use predictive analytics, a form of artificial intelligence technology that can optimize decision making around sales efforts. So how do you know which tool, if any, is the best bet for meeting your sales goals? What to Look For in a Sales AI Vendor.

Artificial Intelligence 125

Artificial Intelligence Software Software Decision-making 125