Acquisition Software Whitepaper 
Upland
AUGUST 30, 2023
For example, a software company selling project management tools could offer a free downloadable e-book titled “ The Ultimate Guide to Efficient Project Planning.” For instance, for an online software service provider, BOFU represents prospects who have completed free trials or expressed a clear interest in the product.
Apptivo
FEBRUARY 20, 2023
For example, if a C-level representative in B2B contacts you via your website’s contact form, this can be considered a bottom-funnel lead – your sales team can contact the individual directly and begin the account acquisition process. Your team can quickly identify the right leads and devote their time to closing the deal.
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Nutshell
JANUARY 14, 2020
Software-as-a-service (SaaS) refers to any cloud software product that a company hosts and makes available to customers over the Internet, rather than offering it as a download onto their computers or mobile devices. Essential Software Tools for SaaS Sales. By Cody Slingerland and Ben Goldstein. SaaS Sales Techniques That Work.
OnStrategyHQ
MARCH 4, 2021
For this whitepaper, we’re going to call them strategic objectives. We’ll grow to $50 million through new customer acquisition and developing a channel partner program. We’ll grow to $50 million through new customer acquisition and developing a channel partner program. Defining Strategic Objectives.
Zendesk
FEBRUARY 17, 2022
This is why lead magnets are a critical component of any customer acquisition strategy. Say you sell accounting software for a startup, and entrepreneurs are one of your target customers. Long-form content is a popular type of lead magnet, but you may not have the bandwidth to create an ebook or whitepaper. Infographic.
QYMATIX
NOVEMBER 18, 2024
This key figure is not easy to calculate as it takes into account various variables such as customer acquisition costs , order values , purchase frequency and customer retention rate. AI-based predictive sales software can support you with all of these measures and make corresponding data-based recommendations to your sales teams.
Planview
JULY 31, 2024
His career has spanned more than 25 years of financial leadership in software and technology companies. Prior to joining Planview, Chris served as the CFO of FinThrive, a software company focused on revenue optimization for larger healthcare providers.
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