Insightly

JANUARY 2, 2024

Marketers use ROI to benchmark the effectiveness of their advertising placements. In this post we will: Explore best practices for calculating the return on your CRM investment (e.g. the ROI of CRM). Review a webinar where sales leaders talk about ways to improve ROI from CRM. How long before you recoup your investment?

CRM 52

CRM Co-Creation Onboarding Decision-making 52

Strategic Communications

OCTOBER 3, 2023

The top three areas of increasing investment, according to Gartner’s research, are social media advertising (53 percent are increasing investment), digital video advertising (51 percent are increasing investment), and influencer marketing (48 percent are increasing investment), according to Gartner.

Marketing 80

Marketing Advertising Co-Creation Media 80

Red Star Kim

JUNE 15, 2023

no-data-entry CRM; relationship intelligence (ERM); revenue operations system; automatic capture of emails, meetings and referrals). How should firms identify their strategic accounts? profit, growth and core legal services) How can Nexl help law firms execute their Strategic Account initiatives? (no-data-entry

Key Account Management 130

Key Account Management Account Management Management Client Relationships 130

Hubspot Sales

MAY 3, 2024

I interviewed Appareify Co-Founder Nora Salama about the pros of AI in customer service. Be that an obviously AI-generated comment on LinkedIn that parrots your post back at you, adding nothing insightful or new, or a random email from a stranger advertising an irrelevant service that can in no way help your small business.

Small Business 116

Small Business Media Co-Creation Publishing 116

Zendesk

OCTOBER 19, 2021

Consultants: Consultants manage the creation and productivity of different sales channels and are paid by the parent company. That could mean working with a distributor for geographical expansion, an affiliate for advertising, or a consultant for marketing. Co-invest in sales reps with your partner. Example: Real estate brokers.

Food and Beverage 98

Food and Beverage Sales Retail Onboarding 98

ACT

NOVEMBER 5, 2024

With its powerful scheduling tools and AI-driven content creation , you can easily plan and publish posts automatically. AI content creation : Automatically generate social media posts. Social advertising integration : You can manage organic posts and paid ads from the same dashboard.

Small Business 52

Small Business Media Marketing Co-Creation 52

Nutshell

MARCH 19, 2021

Advertise your lead magnets: You can also use your social media pages to promote your lead magnets. Social Media Examiner has a great, in-depth post on this topic, but here’s a quick run-down to get you started: Create your lead magnet: Your Facebook ad needs to advertise something in order to convince users to subscribe.

Marketing 71

Marketing Co-Creation Media Advertising 71