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How to Identify the Rare, Untapped Market

Hubspot Sales

When you set up a Google alert for something like "marketing trends," you'll get articles sent directly to your email that contains that keyword. Similarly, you can read market prediction articles. This will help you brainstorm new products that aren't being sold yet. The first thing I do in the morning is read those articles.

Marketing 138
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Growth Hacking Experimentation

Flevy

This can be in the form of improving the existing content of an article, memo, or whitepaper we write for better conversion. Foster a culture of brainstorming and hypothesis development. The process should have well-defined steps from brainstorming ideas to creating hypotheses, executing hypotheses, and prioritizing ideas.

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How to Create an Insanely Easy Strategic Account Plan + Template

Account Manager Tips

There are many ways to use this planning process, but for the purpose of this article, I'm going to assume you are designing the plan in collaboration with your client. Have a conversation with your client Arrange a 90-minute brainstorming session with your client dedicated to strategic account planning to answer the following 5 questions.

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Creating Peak Experiences: How to Brainstorm in CX

Customer Think

“What if we came to clients with a collection of solutions rather than a collection of problems?” ” It was a startling insight that my friend, Greg Iszler, pointed out. One of the biggest challenges in the Customer Experience world is we are busy finding problems, but devoting little time to creating great experiences.

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Multiply your Content Marketing by 6X

SBI Growth

This may include webinars, white papers, blog articles, and a new business video. Blog articles can be written from the talk track and supported with graphics from the slides. InfoGraphics can be brainstormed from the body of content. Brainstorm the organization of distributed content pieces into comprehensive bodies of work.

Marketing 125
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Should You Use Pinterest for B2B Marketing? Yes or No in 5 Minutes

SBI Growth

If Pinterest makes sense, you can download this guide for your next brainstorm session. This article is written to drive two potential outcomes: Help you identify a unique opportunity to leverage a targeted social platform to drive results. This is where blog articles and ebooks are gaining traction in b2b marketing.

B2B 133
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How to Write an Article Outline (For Thought Leaders)

Liston Witherill

How do you get better at writing, overcome "writer's block," and logically structure your articles? Outline your articles before you sit down to write. How do you write an article outline? Writing an article outline begins with your topic. Now your article outline is taking shape. Be exhaustive.