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Shareholder vs Stakeholder: What's the Difference?

Hubspot Sales

One of the big questions on that front is, “What's a shareholder versus a stakeholder?” So, to help you get a better sense of what shareholders and stakeholders are and how they differ, I've put together this handy guide. Table of Contents Shareholder vs. Stakeholder What is a shareholder? Here we go.

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Mission or promise? Is it a statement or words of hot air?

Jeffrey Gitomer

It’s some drivel about being number one, exceeding expectations, and building shareholder value that contains other nonsensical words that mean nothing to anyone except the marketing people who dreamed it up one afternoon. Click the image below to read the full article and to find out what I promise: and loyalty.

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How Oracle Thrived in the 2008 Recession, Even with Missed Revenue Opportunities

SBI Growth

Companies are investing in themselves, growing their businesses, and increasing shareholder value. The real estate market is flush. Stocks are booming. Getting a loan has never been easier. Now fast forward to 2008. The real estate bubble.

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Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

(200,000 companies with turnover or shareholder funds over £1.5m This article from January 2023 Strategic Account Management for Law Firms in the Age of Remote Working – Nexl answers the questions: What is strategic account management (SAM)? Used for building lists with over 300 search criteria. Why do law firms needs SAM?

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Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure

Red Star Kim

There are lots of articles on internal communications, buy-in and stakeholder engagement. A July 2019 article in Catalyst compares this situation as being like a human without a brain, who would be just a collection of activities that cannot operate. For example: Internal communication – Why, how and what (kimtasso.com).

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Why You Should Be Delivering Value-based Stories

Hubspot Sales

There is an art to it, which I’ll walk you through in this article. For publicly held companies, take time to scan their financial reports, read the CEO’s letter to the shareholders, and listen to analyst calls. How can you up your sales game by learning how to tell value-based stories? Find a common language.

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Power, Politics, and Benchmarking Influence Strategy in 2013

SBI Growth

If you’d like to learn more after reading this article, click here. Use this article as a starting point. Do you think the boss (or shareholders) notices?”. In fact: In the absence of crystal clear data, the Sales VP loses the strategic negotiation. The Story of the New Sales VP. He had only been VP of Sales for 6 months.