This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
A remarkable 87% of high-growth sales organizations now use a value-based approach to sales. Valueselling is the sales methodology of the future. In this article, we’ll review what valueselling is, the different types of valueselling frameworks, and how your team can make the most out of their valueselling strategies.
Accountants, lawyers, paralegals, patent attorneys and financial advisers (both professional advisors and dedicated business development professionals) joined me at an MBL workshop on telephone skills for client service and selling. This article supplements the learning resources from the session.
For example, a salesperson who has strong relationship-building skills – especially trust-building – will likely be more successful in any sales environment, whether they are using Challenger, SPIN, Customer-Centric Selling, ValueSelling, or my Modern Sales Foundations methodology.
Without this type of tool, calls are either labeled “good” or “bad” based on their outcome, instead of on how well the recruiter understood the applicant in front of them, asked questions, and used the answers to connect the dots to how enlisting not only got the recruit what they wanted, but also aligned with their values.
A common way to add value throughout the lifecycle of your customer is to share product-related education and industry trends. A simple link to a relevant article, video, or white paper can go a long way toward showing your customer you’re thinking about them and that you want to help them succeed.
If you have not been following along with us, I encourage you to read the previous articles in this series , as they lay the foundation for the next step, Accelerate. Valueselling approaches will need to be aligned to the new normal. You can find our other articles here: How to Navigate the New Normal: Adapt.
If you have not been following along with us, I encourage you to read the previous articles in this series , as they lay the foundation for the next step, Accelerate. Valueselling approaches will need to be aligned to the new normal. You can find our other articles here: How to Navigate the New Normal: Adapt.
In this article, we’ll explore the question, “What is solution selling?” Stage 5: Present your value. The main goal of solution selling is to show your potential buyers why your company’s product or service is the exact solution to their issues.
It is not new that a B2B sales cycle is a lot longer than that of a B2C , but once converted, these are high-valueselling opportunities. This article will go over various B2B marketing automation workflows that can enable a brand to drive more selling opportunities; i.e. convert leads into sales-ready leads.
In this article, we illustrate various levels of complexity of a buy and sell situation and we explore why this matters a lot to companies and sales leaders. As stated at the beginning of this article, it kick-offs a series on complex sales. Is this sufficient to capture the degree of complexity of a sale situation?
We organize all of the trending information in your field so you don't have to. Join 105,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content