Geehan Group

MAY 15, 2017

In my B2B Executive Playbook , I take my readers through the four steps that can simplify strategic planning, focus product development and sales and marketing efforts, and most importantly, create a clear path to market leadership. Bottom Line: Successful B2B companies systemically include their top customers in the development process.

B2B 52

B2B Brainstorming Leadership Profitability 52

Red Star Kim

DECEMBER 22, 2022

Commerciality – Finance, pricing, innovation and research (kimtasso.com). Book review: B2B Marketing strategy (kimtasso.com). Work with other stakeholders to share ideas and brainstorm . Further information on PESTLE: Marketing basics – Marketing audits with onions and pestles (kimtasso.com). Positioning. Delegate polls.

Supply Chain 147

Supply Chain Government Transportation Digital Transformation 147

Red Star Kim

JUNE 27, 2023

You can also promote discussion of “What good looks like” Entrepreneurship – Obtain ideas for new markets to target or gain insights to develop differentiated positioning or value propositions at structured brainstorms. Achieve early sense-checking and promote bold and innovative thinking. What were the main takeaways for delegates?

Leadership 130

Leadership Management Stakeholders Communication 130

Corporate Visions

APRIL 28, 2019

When spending favors innovation over maintenance, it indicates your target plays a meaningful role in your customer’s growth strategy. Influential executives continually brainstorm how to improve performance. Does your target’s budget focus on new initiatives over maintenance? Their budget and clout are likely growing.

Brainstorming 67

Brainstorming Decision-making Sales Training Innovation 67

CoSell

MAY 13, 2021

The top skills fall into 3 categories: • Strategic thinking • Creative collaborating • Iterative innovating Just looking at those skills, one thing stands out. Look For Connectivity If you’re a strategic innovator, this is your home zone. Brainstorming for connections is one of the best ways to see new possibilities.

Management 52

Management e-Learning Strategic Thinking Innovation 52

PartnerTap

JULY 29, 2024

I started researching the market, formed a small team, and designed a product that would help every B2B sales rep sell more. In 2016, 2017, 2018 and 2019 most B2B sales leaders were still treating partners as optional and celebrating the Lone Ranger sales rep. It was a hot topic at the Gartner and Forrester B2B analyst conferences.

B2B 40

B2B Brainstorming Software Software 40

Hubspot Sales

OCTOBER 3, 2024

B2B (Create Product Comparison Articles) “Integrating AI into your business isn‘t just about staying competitive; it’s about redefining what's possible,” says Michael Walker , chief marketing officer at AI agent platform SmythOS. Sharma and the team also use AI “to brainstorm topics, pitch guest blogs, and draft marketing email copies.”

Supply Chain 111

Supply Chain Artificial Intelligence Government eCommerce 111

Red Star Kim

DECEMBER 5, 2023

The early quiz on key marketing concepts prompted some to reflect that their studies had concentrated on consumer marketing (B2C) which made it challenging to apply to B2B professional services marketing. We have to work hard to show how we can add value if involved at an earlier stage (e.g.

CRM 100

CRM Marketing Interpersonal Skills Client Relationships 100

ACT

SEPTEMBER 4, 2024

From image and text generation to personalisation and analytics, AI is empowering marketing teams to scale their efforts and find innovative ways to engage their audiences. A study conducted in late 2023 found that 51 percent of marketers use AI tools to brainstorm new topics for their marketing content.

Marketing 52

Marketing Artificial Intelligence Decision-making CRM 52

Strategic Communications

JANUARY 5, 2021

Jason Lavis, managing director of Out of the Box Innovations Ltd. In the trenches of everyday business, we constantly ask and answer questions, explain concepts, and brainstorm ideas. in the U.K., suggests, “One way of ?nding nding a never-ending stream of unpublished content is by going over your email and message archives.

Publishing 52

Publishing Brainstorming Media Communication 52

Insightly

DECEMBER 6, 2023

Try humor in your advertising This is hiding in plain sight, yet rarely gets discovered by most brands, especially those in B2B. Digital is all 1’s and 0’s anyway so you can pivot at any time back to boring & predictable B2B marketing. Using humor also likely improves response rates in B2B too. Yes, also in B2B.

Marketing 40

Marketing Value Proposition CRM B2B 40

Insightly

DECEMBER 6, 2023

Try humor in your advertising This is hiding in plain sight, yet rarely gets discovered by most brands, especially those in B2B. Digital is all 1’s and 0’s anyway so you can pivot at any time back to boring & predictable B2B marketing. Using humor also likely improves response rates in B2B too. Yes, also in B2B.

Marketing 40

Marketing Value Proposition CRM B2B 40

SmartKarrot

MAY 19, 2023

As remote work becomes the new norm, companies are seeking innovative solutions to enhance efficiency and facilitate team communication. To see how SmartKarrot helps B2B companies streamline and scale customer success, Request a Demo. Only time will tell what the future holds for the tech industry and for humanity in the long run.

Remote Working 10

Remote Working Artificial Intelligence Brainstorming Facilitation 10

SmartKarrot

MAY 19, 2023

As remote work becomes the new norm, companies are seeking innovative solutions to enhance efficiency and facilitate team communication. To see how SmartKarrot helps B2B companies streamline and scale customer success, Request a Demo. Only time will tell what the future holds for the tech industry and for humanity in the long run.

Remote Working 10

Remote Working Artificial Intelligence Brainstorming Facilitation 10

SmartKarrot

MAY 12, 2023

Problem-solving skills are particularly valuable when addressing customer challenges, as they enable Key Account Managers to develop innovative solutions that align with the customer’s goals and objectives. You might also like: Revealed: 6 Account Management Best Practices for B2B Companies! Get AM best practices below.

Key Account Management 10

Key Account Management Account Management Management Interpersonal Skills 10

SmartKarrot

JUNE 18, 2023

Every business requires a high-spirited team that can drive innovation, collaboration, and productivity to push the business on its growth path outshining the competition. It is about the team’s ability to adapt, innovate and overcome challenges together. But, how can a business leader unlock the true potential of their team?

Business Growth 10

Business Growth Brainstorming Decision-making Innovation 10

SmartKarrot

APRIL 24, 2020

In B2B businesses, we often use the 80-20 rule that says, 80% of the profits are incurred from 20% of the customers. Customer segments are groups of customers that share common characteristics like industry, number of employees, products, location, etc for B2B marketing and gender, age, preferences, demographics, etc for the B2C market.

B2C 12

B2C Customer Success Profitability B2B 12

SmartKarrot

JULY 10, 2023

As the name suggests, Whiteboards in ClickUp allow users to brainstorm together and exchange ideas on space. ClickUp’s mindmaps are another unique visualization/brainstorming provision helping users. These innovative initiatives of ClickUp make it a better choice for executive & creative teams.

Organization 10

Organization Brainstorming Internet Publishing 10

SmartKarrot

MARCH 23, 2023

The first good step is to create a recognition program, but great companies go further by constantly innovating and reinventing the dynamics involved. It’s how we discuss, share and brainstorm. To see how SmartKarrot helps B2B companies streamline and scale customer success, Request a Demo.

Remote Working 10

Remote Working Value Proposition Customer Success Brainstorming 10

SmartKarrot

MARCH 23, 2023

The first good step is to create a recognition program, but great companies go further by constantly innovating and reinventing the dynamics involved. It’s how we discuss, share and brainstorm. To see how SmartKarrot helps B2B companies streamline and scale customer success, Request a Demo.

Remote Working 10

Remote Working Value Proposition Customer Success Brainstorming 10

SmartKarrot

MAY 19, 2023

Collaboration: Without physical proximity, remote work poses challenges to collaboration, making it harder to brainstorm ideas and work on projects collectively. Leverage virtual brainstorming sessions or chatbots that facilitate collaboration and idea-sharing among team members.

Remote Working 10

Remote Working Marketing Brainstorming Communication 10

SmartKarrot

MAY 19, 2023

Collaboration: Without physical proximity, remote work poses challenges to collaboration, making it harder to brainstorm ideas and work on projects collectively. Leverage virtual brainstorming sessions or chatbots that facilitate collaboration and idea-sharing among team members.

Remote Working 10

Remote Working Marketing Brainstorming Communication 10

SmartKarrot

MAY 11, 2023

With remote work becoming increasingly common, businesses are constantly seeking innovative ways to foster seamless collaboration and maintain strong team dynamics. To see how SmartKarrot helps B2B companies streamline and scale customer success, Request a Demo. How Is Slack Huddle Different From Slack Calls Or Slack Meetings?

Meetings 10

Meetings Brainstorming Communication Customer Success 10

SmartKarrot

MAY 3, 2023

Whiteboarding: For brainstorming sessions, many free video call software allows participants to use a virtual whiteboard to draw or write notes. Online Training Businesses in constantly changing fields like IT often need to host training events for their employees to keep up with their industry’s latest news and innovations.

Investors 10

Investors Software Software Meetings 10

Help Scout

APRIL 27, 2021

Gamestorming: A Playbook for Innovators, Rulebreakers, and Changemakers”. First you need to brainstorm … or better yet … gamestorm. Gamestorming” brings fun to brainstorming and offers a way to enhance creativity in your company and break through with new ideas. Start Reverse”.

Customer Experience 119

Customer Experience Retail Brainstorming Publishing 119

Strategic Account Management Association

FEBRUARY 2, 2021

According to research we conducted during the second half of 2020 (involving salespeople and sales executives at more than 100 B2B companies), just 31 percent of respondents said they expect to return to pre-pandemic levels of in-person sales activities ( Figure1 ).

Virtual Selling 520

Virtual Selling Suppliers Account Management e-Learning 520

Jermaine Edwards

NOVEMBER 25, 2021

The approach you take to managing stakeholders will also be guided by the history with the customer, their business size, their willingness to embrace innovation in their business, their appetite for growth and the project you are working on. It’s brainstorming time. The Stakeholder Reality. Let’s get stuck in.

Stakeholders 130

Stakeholders Shareholders Decision-making Key Account Management 130

Hubspot Sales

AUGUST 21, 2023

This guide can be used for startups, B2B businesses, and virtually any new venture you plan on launching. Poor product-market fit can dampen a launch — even if the product is well-designed and innovative. According to Gartner, the typical buying group for a complex B2B solution involves six to 10 decision-makers.

Marketing 98

Marketing Brainstorming Advertising Decision-making 98

CoSell

MAY 20, 2021

When there is close alignment, you’ll see a boost in creative brainstorming. Marketing may have innovative ideas to streamline the path that buyers take. Partnership Co-Selling is how you can virtually qualify B2B sales opportunity. Similarly, with sales managers.

Shareholders 52

Shareholders e-Learning Brainstorming Profitability 52

Account Management Skills

DECEMBER 14, 2021

Maybe a B2B construction company adopted their social media strategy much later. But guess what, at some point they figured out Google reviews and Yell reviews, and all that stuff was super important to a B2B construction services company and they leaned into it. So we’ve had B2B forever -business to business. Jeff 43:25.

Internet 52

Internet Digitalization Advertising Supply Chain 52

Strategic Communications

FEBRUARY 25, 2025

Others have also found both practical and innovative uses for these new tools. Like Richardson, Larsen also uses GenAI as a brainstorming buddy, helping us dream up new ideas for content, like social media posts, or to generate new and enticing CTAs. How are you incorporating GenAI into your content creation?

Marketing 52

Marketing Co-Creation Brainstorming Communication 52