Hubspot Sales

JULY 15, 2020

After conducting in-depth research into 502 B2B sales teams and interviewing over 50 industry leaders , here are the top three things we have learned. However, we’re finding B2B businesses are prioritizing their existing customers over attracting new ones. Customer loyalty is more important than ever. Image Source.

B2B 138

B2B Sales Small Business Profitability 138

Hubspot Sales

JUNE 23, 2020

This strategy includes: Start-up thinking: Prioritizing action and learning over research and analysis. The B2B decision-maker pulse survey found that digitally-enabled sales interactions are currently twice as important as traditional sales conversations. during downturns, while others remained flat.

B2B 132

B2B Digital Transformation Virtual Selling Digitalization 132

Hubspot Sales

JULY 5, 2022

A B2B sales process is a detailed outline of repeatable steps that guides your sales team. B2B Sales Strategy. A B2B sales strategy based on your business' value proposition will help you differentiate your business from your competitors. B2B Sales Flowchart. B2B Sales Process Steps. Image Source.

B2B 115

B2B Sales Stakeholders Decision-making 115

CoSell

DECEMBER 24, 2020

Our team is seeing so many different B2B leads and we’re scrambling to figure out where to focus our time.” Knowing how to qualify your B2B sales opportunities is a huge issue in sales. It’s where you’ll discover the best match and gain clarity on qualifying your B2B sales opportunity. Here’s what we talked about.

B2B 98

B2B Sales Profitability Prioritization 98

Hubspot Sales

MARCH 30, 2021

As buyer behaviors continue to change, and the level of competition scales up, B2B buyer intent data is becoming increasingly valuable. In this post, you’ll learn the differences between first-party intent data and third-party intent data.

Prioritization 111

Prioritization Decision-making Digitalization Marketing 111

Hubspot Sales

OCTOBER 26, 2022

It's hard to overstate the importance of B2B prospecting in the context of most B2B sales processes. But what is B2B prospecting? What is B2B prospecting? B2B Prospecting Methods. What is B2B prospecting? B2B prospecting is one of the earlier stages in most B2B sales processes.

B2B 111

B2B CRM Decision-making Communication 111

Upland

NOVEMBER 28, 2021

Struggling to get quality references is an all-too-common problem for B2B sellers. Unfortunately, when left to their own devices, most B2B sellers turn to one of four less-than-perfect tactics that, while sometimes successful in the short term, often create more problems than they solve. What’s the risk? What’s the solution?

B2B 195

B2B Prioritization Customer Success Organization 195

LinkedFusion

FEBRUARY 11, 2025

In 2025, LinkedIn has evolved into the ultimate platform for B2B professionals, enabling networking, brand building, and lead generation. AI-powered insights to qualify and prioritize leads. Apollo Best for: Data enrichment and B2B sales prospecting. Automatic data capture from LinkedIn profiles. Why Use It? Why Use It?

B2B 40

B2B CRM Business Growth Decision-making 40

Account Manager Tips

NOVEMBER 24, 2022

You need to inspire, align objectives, coordinate resources, prioritize task, manage crises and ask for help when you need it. It's a boundary-crossing role that needs the cooperation of numerous stakeholders and departments to succeed. All this requires mastery of communication and persuasion.

B2B 130

B2B Key Account Management Account Management Decision-making 130

Scovel

SEPTEMBER 22, 2021

How to set up a Social Selling strategy for B2B firms: What is social selling. Stat states that around 83% of B2B marketers practice social advertising and also it ranks second after search engines. From serving customers to influencing your industry flexibly, social spaces offer many opportunities to offer B2B brands.

B2B 88

B2B B2C Media Advertising 88

Zendesk

APRIL 18, 2022

In this piece, we’ll give you 20 B2B lead generation strategies you can start implementing today. B2B lead generation might not be simple, but that doesn’t mean you can’t make it easier. What are B2B leads? However, certain personal contacts and self-led small businesses can also be B2B buyers. Let’s dive in.

B2B 98

B2B B2C Software Software 98

Holden Advisors

DECEMBER 6, 2021

This is particularly true in a B2B organization, where prices are negotiated on a deal-by-deal basis and it's not easy to change a list price and have realized prices reflect that same degree of change. The shortfall of data analysis alone is that it rarely points to the “why,” the root cause, or the “how” of capturing that opportunity.

Negotiation 221

Negotiation Manufacturing Profitability Finance 221

Upland

JUNE 30, 2023

This powerful merger will revolutionize sales organizations, enhance customer engagement, and drive unprecedented insight into how B2B sellers and their prospects collaborate. Few B2B enterprise teams present predefined solutions. Co-Customer Selling: Enterprise selling has been changing.

Co-Creation 195

Co-Creation Sales B2B Decision-making 195

Apptivo

DECEMBER 7, 2022

MQL and SQL play very crucial roles in prioritizing key interactions and time spent by sales reps. B2B lead nurturing strategies. In B2B sales , nurturing plays a significant role in managing and developing the relationship with the lead. Red flag to spamming. Each of them contributes 22% in lead nurturing.

B2B 96

B2B e-Learning Media Leadership 96

Scovel

SEPTEMBER 22, 2021

Social selling is a B2B and B2C social media marketing (SMM) strategy that utilizes social networking sites and applications to generate the leads, sales or one-on-one relationships with clients.Social selling is an effective approach to building awareness, trust and consideration over the course of the sales cycle. Public education (79%).

B2B 84

B2B Media B2C Retail 84

Hubspot Sales

JULY 19, 2022

If you’re not already taking advantage of digital payments, it’s a promising untapped opportunity that's accessible to most online businesses — and B2B businesses should invest now. In this article, we’ll get into how your B2B commerce business can start accepting payments internationally. An all-in-one CRM, such as HubSpot.

B2B 98

B2B Digitalization CRM B2C 98

Showpad

JANUARY 15, 2021

As Forbes notes, there’s no “if” or “when” to B2B sales transformation anymore. According to a Forrester report on sales engagement : “2020 will be remembered as a watershed moment when B2B buying and selling changed forever.” How Showpad can help drive B2B sales transformation.

B2B 83

B2B Artificial Intelligence Sales Digitalization 83

Upland

NOVEMBER 28, 2021

Nearly all B2B prospects will eventually want to talk with a reference. A simple, intuitive reference app designed to prioritize the needs of B2B sellers can add the structure these companies need to source and manage sales references and is often the quickest path to realizing value.

Sales 195

Sales B2B Software Software 195

ProlifIQ

OCTOBER 30, 2024

This feature helps organizations prioritize their efforts and allocate resources effectively. By leveraging KAM technology, B2B organizations can streamline their account management processes, foster stronger relationships with key customers, and ultimately drive revenue growth and customer satisfaction.

Key Account Management 52

Key Account Management Stakeholders Account Planning Account Management 52

Force Management

JANUARY 11, 2022

Product-led growth (PLG) is leading many B2B companies to drive rapid revenue success. What do successful sales leaders prioritize to align their sales organizations accordingly? While PLG solutions can propel organizations forward efficiently, this approach also brings specific and complex challenges of its own.

Prioritization 121

Prioritization Sales B2B Organization 121

Hubspot Sales

MAY 4, 2020

According to LinkedIn, 62% of B2B customers respond to salespeople who connect by sharing content and insights that are relevant to the buyer. Harvard Business Review reports 90% of B2B decision makers never respond to cold outreach. When making B2B purchasing decisions, 50% of buyers turn to LinkedIn as a resource.

Media 144

Media B2B Decision-making Financial Services 144

Customer Think

JUNE 3, 2023

B2B buying is increasingly taking place online with 68% of B2B buyers saying they plan to increase their use of digital shopping channels in the future. As purchasing preferences and options continue to evolve, businesses must prioritize delivering exceptional customer experiences to foster loyalty and stay competitive.

B2B 59

B2B Digitalization Prioritization Customer Experience 59

Hubspot Sales

MARCH 13, 2025

On top of that, B2B buyers are wary of sellers trying to influence their decisions. In my mind, the most important thing competent B2B sellers bring is an understanding of enterprise-wide benefits that can be realized through the use of their offerings. Prioritize Communication.

Meetings 95

Meetings Sales Stakeholders Decision-making 95

Hubspot Sales

MARCH 4, 2024

We recently reached out to some of the winners for their insight on what sales leaders should prioritize, some principles they should live by, and how they should work with their teams in 2024. I’m a B2B seller, but I have also been a B2B buyer. In B2B, we can do much of the same. It’s long been the way that B2C works.

Construction 124

Construction Leadership Sales Prioritization 124

Hubspot Sales

FEBRUARY 13, 2025

Builds Strong Customer Relationships The SPICED framework is especially effective for sales in subscription-based models, which are becoming increasingly common as more B2B companies adopt this approach. Given that 76% of B2B buyers expect personalized attention from solution providers, this tailored approach is a must.

Decision-making 52

Decision-making Sales Prioritization CRM 52

QYMATIX

JANUARY 13, 2025

AI-based pricing with Predictive Sales Analytics should not be underestimated in B2B wholesale. Predictive analytics is not just a trend, but a crucial tool in the B2B wholesale industry, helping businesses navigate the complexities of market demands. I WANT PREDICTIVE ANALYTICS FOR B2B SALES.

Sales Analytics 40

Sales Analytics Decision-making B2B Profitability 40

Luminas Strategy

OCTOBER 16, 2023

Accelerated organic growth. __ (original post written by VP, Group Director Srividya Sridharan and appears on Forbes.com) B2B companies won’t win — today or in the future — with outdated short-term strategies. B2B buying motions are becoming too difficult to predict, with longer sales cycles. The result? Don’t despair.

B2B 52

B2B Value Proposition Profitability Suppliers 52

Hubspot Sales

DECEMBER 10, 2019

Honing in on the most valuable accounts and customer stakeholders has helped me accelerate B2B sales at each of these. To focus your outreach on the right people, you have to prioritize. Prioritize your personas. I’ve now helped three early-stage tech companies go from zero revenue to cash-flow positive. Size of their budget.

Manufacturing 133

Manufacturing Media Sales Prioritization 133

Brooks Group

OCTOBER 14, 2024

By prioritizing customer needs over immediate sales, sales professionals demonstrate genuine interest in the customer’s success. Teach negotiation skills to navigate complex decision-making processes in B2B contexts. This approach builds trust, a cornerstone of long-term loyalty. Consultative sellers create value beyond the product.

Emotional Intelligence 70

Emotional Intelligence Negotiation Sales Training Construction 70

SalesGlobe

OCTOBER 10, 2023

In this article, I will touch on reasons why B2B sales teams can benefit from AI and some of the challenges teams may encounter. How AI Can Benefit the Sales Team B2B sales are often complex, with many stakeholders, intricate decision processes, and high-stakes negotiations. Below are a few of these challenges.

B2B 52

B2B Artificial Intelligence Sales Decision-making 52

Arpedio

JANUARY 3, 2024

Business-to-business (B2B) sales and business-to-consumer (B2C) sales both involve different sets of challenges and opportunities. In this section, we will explore the key differences between B2B and B2C sales , as well as the unique approaches and strategies that define each market.

B2C 52

B2C B2B Sales Customer Experience 52

Luminas Strategy

AUGUST 6, 2023

Because of today’s unpredictable economy and rapidly changing business landscape, B2B companies are facing headwinds, challenged to identify strategies that will result in sustainable organic growth. To truly understand your customer’s pain points and expectations, it’s critical to prioritize direct engagement with customers.

Organization 52

Organization B2B Value Proposition Prioritization 52

Sales Gravy

JULY 21, 2023

Prioritize positioning and lead the conversation to close more deals CMOs and marketing teams must take ownership of the writing that their salespeople produce. That's why it's so important to prioritize positioning and lead the conversation to close more deals. At the University of Alabama, Jim Karrh, Ph.D.

Prioritization 98

Prioritization Sales Sales Training B2B 98

Hubspot Sales

MAY 2, 2024

According to new research , Gartner expects that 80% of B2B sales interactions will occur on digital channels by 2025. What are the most popular B2B digital payments? Not prioritizing customer support: If you’ve read this far into the blog, you now understand how complex the world of payment processing is. trillion in 2023.

Banking 105

Banking Small Business B2B Digitalization 105

Hubspot Sales

SEPTEMBER 17, 2024

Table of Contents What Is B2B Sales Enablement? The Benefits of B2B Sales Enablement How to Develop a B2B Sales Enablement Strategy Tips for B2B Sales Enablement Think of a football team now that fall is upon us. How to Develop a B2B Sales Enablement Strategy 1.

B2B 59

B2B Sales Onboarding Decision-making 59