Remove B2C Remove Business Growth Remove Customer Success
article thumbnail

What is Sales? A quick guide.

Apptivo

Part of the salesperson’s job is to develop a relationship with customers. A good relationship goes a long way with the customer remaining with the business for a long while. Business Growth. Customer retention done well can lead to business growth. eCommerce Sales. Common Sales Terms.

B2C 52
article thumbnail

Customer service plan template, tips + how-to guide

Zendesk

It also empowers customer service reps with the information they need to provide an exceptional customer experience (CX). Delivering excellent customer service can drive revenue, increase customer retention , stimulate business growth, and improve customer satisfaction.

B2C 52
article thumbnail

B2C vs B2B Customer Success: Key Differences

SmartKarrot

There are basically two categories in which your business would fit – B2B and B2C. B2B is the category of business where your product is made for other businesses to use. While in the B2C category, you would want to target your product to direct consumers. Main differences between B2B and B2C.

B2C 10
article thumbnail

What is an Ideal Customer Profile (ICP) and why do you need one?

Insightly

What is an ideal customer profile? An ideal customer profile (ICP) is a comprehensive, documented profile of your company’s perfect customer. While an ICP is relevant in both B2C and B2B marketing scenarios, we’re primarily focused on B2B in this article. There are six steps to create an ideal customer profile.

article thumbnail

Your Pricing Strategy Is More Than a Plan for New Logos—Why Renewals Matter

SBI Growth

A common mistake that many firms make is ignoring their existing customer base and focusing on marketing to and acquiring new logos. At times it may seem that the shiny new toy is always better. There’s still value in your.

article thumbnail

Customer Success: Frequently Asked Questions

SmartKarrot

It’s a powerful, emerging marketing tool – customer success. Weren’t we providing customer support and customer service all this while, they ask. Well, yes, but no, customer success is not the same as customer support or after-sales service. What is customer success?

article thumbnail

Adapting to Rising Customer Expectations: The Key to Business Success

SmartKarrot

This puts substantial pressure on businesses to deliver higher-quality products and services, and also a better customer experience. B2B customer expectations are seemingly higher than B2C customers’ B2B businesses must rise to meet these growing expectations to remain competitive in their markets.