Are you a sales manager with Big Data? Here are three Predictive Analytics examples for B2B
QYMATIX
JANUARY 4, 2022
In Business-to-Business, the most valuable data of Big Data is always at hand: sales transactions from an ERP System and sales activities from a CRM Software. The reason is that to make useful predictions, sales managers mainly need to find “positive” cases: for example, customers that have bought a product or accepted an offer.
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