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Most importantly, they turn the buying process into a value-add exchange of information between selling teams and buying teams. Reducing friction is key to modern selling. Modern selling is not only about orchestrating valuable interactions with buyers. B2B buyers are used to conducting easy B2C transactions in their own lives.
B2B sales training focuses on sales between businesses, rather than from business to customer (B2C). Sales Engine is a sales consulting firm that aims to improve company growth via transformative teaching and virtualselling tools. There are advanced, training, and managing programs available as well. B2B sales training.
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