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B2B Book Club Selection (August 2022) A monthly selection of handpicked business books specifically to help key account managers get better results for their clients, companies and careers. Every month inside The KAM Club , members vote for a book of the month. This book will show you how. Account Manager Tips · 1.
Unlock the secrets of key account management with must-read books that reveal how to master every challenge. To be the best, you have to learn from the best.
Discover game-changing books for B2B sales, customer success, and key account management. Level up your skills and strategies with insights from "Unsticking Deals," "The Innovative Seller," and "The Squiggly Career."
Being easy to read, short and jargon-free The Strategy Book (FT Publishing, 2012) is a considerable achievement bearing in mind the subject matter. I deliver and facilitate strategy workshops and it’s always good to be able to recommend strategy books to delegates. I wish I’d had access to such a book when I studied for my MBA.
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Join us and hear how Richard Santucci and David Hughes leveraged their combined 50 years of experience in B2B sales and sales leadership to build and lead a very successful, global Strategic Account Management program from scratch, then wrote a great book about it.
So here’s a book review – Managing Brands which will provide an overview and revision aid to students. Towards the end of the post is a review of a classic brands book “ Brand Leadership” By David A Aaker and Erich Joachimsthaler which I published some time ago. It’s interesting to see how brand management has developed.
Here are the book recommendations for November 2022. Why this book? Seeing What Others Don't: The Remarkable Ways We Gain Insights Why this book? Stolen Focus: Why You Can't Pay Attention—And How to Think Deeply Again Why this book? Now, Glickman's three-step training program is available in book form for the first time.
Here are the book recommendations for September 2022. Thanks for the Feedback is the first book to address this tension head on. The book is destined to become a classic in the world of leadership, organizational behavior, and education. Listen to this article. Table of Contents. We do want to learn and grow.
This short (130 pages) information-packed book was revised in 2019. So here is a Book review: All you need to know about commercial awareness by Christopher Stoakes. He’s also written a book called “ Get to the point – how to write well at work”. The book is a fantastic jargon buster. How many do you know?).
Clients also ask if there are any books to supplement people’s conversational skills learning – or for those who want a deeper dive into the topic. So I’ve selected three books – depending on whether you are a beginner or a pro and whether you are in the UK or the USA.
“Books are a form of political action. Books are knowledge. Books are reflection. Books change your mind.” At Envisio, we believe in the transformative power of reading … which is why we’ve gathered together a list of the best strategy books!
People also ask if there are any books to supplement people’s learning – or for those who want a deeper dive into the topic. So here is Conversation skills book review 2 – How to talk to anyone – 92 little tricks for big success by Leil Lowndes (1999, 2017) for intermediates. Your habits create your character.
Ann Handley's new book, Everybody Writes: Your New and Improved Go-To Guide to Creating Ridiculously Good Content (John Wiley & Sons, Inc., Source: John Wiley & Sons, Inc. 2022), was released last month, just in time for as.
Back in 2019 I reviewed a book about depression (see Lost connections – Why you’re depressed by Johann Hari (kimtasso.com) ) which was dismissive of medication for depression. I still like the book’s ideas about “disconnection” being a cause of some low mood and depression.
There are a few books that I recommend to my therapy clients and this is one of them. Their reaction is usually positive so here is a book review: How to do the work (recognise your patterns, heal from your past and create your self) by Dr Nicole LePera. How could this book help you? She starts the book with her own story.
This is a slightly different conversation book to those I reviewed previously (see list below). This book – published in 2020 – is also focused on internal conversations at work. Conversation skills book review 4: The First Minute (How to start conversations that get results) by Chris Fenning. Normal, everyday work topics.
A chance encounter with Helen Kensett at a recent conference reminded me about her 2016 sales book. I’ve reviewed several books on selling (see the list below) and this one is different as, rather than focusing on the stages in the sales process, it provides pragmatic tips to help. My books are listed here Publications by Kim Tasso.
Let’s call this business Sam’s Book Shop. Sam’s Book Shop is a local brick-and-mortar store based in Austin that also sells goods online. A customer comes into the physical store and decides to purchase a few books. Here’s a step-by-step explanation of how payment processing works for this retail and ecommerce business.
As a business leader, creating a brand identity that resounds with your audience isn’t simply about having a solid business plan, an eye-catching logo and color scheme, or a memorable slogan. It is about leveraging the ultimate customer experience.
Does it sound fair to book a call next week to chat?” Implement: If they say implement, book the call right there. Closing the call to book a meeting. Once they answer back with the information, say this: Follow-up: "Great, I‘ll make sure to include that information. Reach out to me in 6 months.” Follow-up: “Got it.
book a career power hour. That could be online courses, books you want to read, relevant blogs or journals, people to talk to or follow and more. Here are some of my favourites: Read books (or better yet listen to them). Need help to develop skils in demand right now? learn more. WHY : How else do we learn?
I get the intent of the “we’re all in sales” message, generally, much like Dan Pink’s book, To Sell is Human. The Building Blocks of Sales Enablement Book: [link]. His book, The Building Blocks of Sales Enablement , is available on Amazon. ” What is Modern, Professional B2B Selling All About?
He’s authored more than a dozen books and is a frequent guest speaker around the globe for corporations, executive education and various industry communities. He has served on the board of directors at SAMA. He’s a global thought leader around business-model innovation, market design and disruption.
It’s much like the thinking in Marshall Goldsmith’s excellent book, What Got You Here Won’t Get You There. Although you always need to customize them somewhat for each organization, and there are other systems, as well, as I mention in the book. The systems don’t change, either.
Just as I kicked off the training, one of the reps challenged me with, Your book Fanatical Prospecting, was written a long time ago. What do you think has changed since I wrote the book? Just as I kicked off the training, one of the reps challenged me with, Your book Fanatical Prospecting, was written a long time ago.
With so much volatility in the market place in the moment I highly recommend listening to my book Selling in a Crisis on Audible or Spotify or taking my courses on Selling During Uncertainty on Sales Gravy University. Of course, after battling it out in Q1 you may need to refill your tank.
Nigel Cullington, VP of Marketing of Upland Software’s Sales Effectiveness Division, spoke with Alex Gluz on the Revenue Engine Podcast about the vital lessons outlined from real life sellers in his recent book, Not Just Another Vendor. They ask themselves, “is there truly an opportunity here? Can we compete and win that deal?
All the Resources you need to master and apply the course lessons, including the book, templates, topic deep dives, quizzes, and more. It’s much like the thinking in Marshall Goldsmith’s excellent book, What Got You Here Won’t Get You There. The Building Blocks of Sales Enablement Book: [link].
I've never seen anyone book a meeting because they had AE or SDR in their title. When you keep it simple, it's easier to book time. Ideally, your headshot should be well-lit, with a neutral background that doesn‘t distract from your face — so avoid casual photos where you’re in the dark. Lead with a compelling headline.
Make sure to book a call with likely vendors - it adds time, but how can you be sure they understand your full context if you dont connect first? Be weary of ones who just want to submit a proposal and dont want to connect for a chat.
Read a Book Everything you want to know about anything can be found in a book. Seriously, if you want to grow and develop, start by reading books. An author spends a lifetime accumulating knowledge that they put into a book you can buy for only $20. Seriously, if you want to grow and develop, start by reading books.
RESOURCES General Book: [link] (Amazon) How to Adapt The Building Blocks of Sales Enablement to Your Situation How to Apply Systems Thinking to Improve Sales Performance The Sales Hiring System Building Blocks, Close Up! If you need support in navigating the building blocks or the sales systems, I’m here to help.
Digital integration – various journeys into digital marketing developments including Book review: Build your digital marketing strategy by Steve Brennan (kimtasso.com). Book review – Great networking by Alisa Grafton (kimtasso.com). Book review: The psychology of successful women by Shona Rowan (kimtasso.com).
Here are some resources for influencing without authority: Article on How to Influence Without Authority from THNK Article on How to Influence Without Authority in the Workplace from HBS Book: Influence Without Authority Closing Thoughts This isn’t a topic that gets openly discussed a lot, so I hope this post has been helpful.
Nigel Cullington, VP of Marketing of Upland Software’s Sales Effectiveness Division, spoke with Alex Gluz on the Revenue Engine Podcast about the vital lessons outlined from real life sellers in his recent book, Not Just Another Vendor. They ask themselves, “is there truly an opportunity here? Can we compete and win that deal?
The framework gap selling was coined by Keenan (yes just Keenan; before you question me, he only goes by his last name) in 2018 in his best-selling book titled yep, you guessed it Gap Selling. The more significant the gap, the more theyll need you to help them bridge it. Know your prospects intrinsic motivation.
SNAP selling is a sales methodology created by sales strategist Jill Konrath , based on her book, which covers the process extensively. These terms will help you better navigate her sales methodology, no book needed. Avoid making them jump through hoops like booking calls or downloading excessive materials to figure this out.
For more detail on this process to establish or evolve an enablement function that makes an impact, consider: These Resources This Book: The Building Blocks of Sales Enablement This eBook: How to Develop a Sales Enablement Plan That Delivers Results ! The post The Enablement Profession at a Crossroads appeared first on MikeKunkle.com.
You can also prop you're phone up on top of a bunch of books against a wall. LinkedIn Made Simple: Fat Strategies in a Thin Book To be successful on LinkedIn, you need the box with the picture to understand how the puzzle pieces fit together. You'll get crisper images and also better results without your arm in the way.
Scott makes sure his guests connect the dots for us so we know exactly how they went from there to here ranging from what books they read, habits and routines they follow to tips and strategies. This podcast thrives on the details. Every episode is like a blueprint for success. You WILL learn something.
In addition to training, you can map other things to the competencies, such as books, articles, mentors, job aids, or assignments, and assign whatever makes sense to help close the identified competency gaps. In my book, I quote Daniel Kim, co-founder of Pegasus Communications Inc. Solution: Enter, systems thinking.
Mark Grabans most recent book, The Mistakes That Make Us: Cultivating a Culture of Learning and Innovation , has been honored with the prestigious Shingo Publication Award, recognizing its impact on continuous improvement and organizational excellence. Check out our conversation below:
Daryl Fielding | Sales & Marketing Speaker | Booking Agent (champions-speakers.co.uk). The podcast was produced by Cambridge Marketing College where Kiran Kapur interviews Daryl Fielding – formerly a senior marketer at Vodafone and now a portfolio Non-Executive Director. So what do you consider to be the top six leadership qualities?
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