Remove Book Remove Communication Remove Finance
article thumbnail

Book review – Managing Brands

Red Star Kim

So here’s a book review – Managing Brands which will provide an overview and revision aid to students. Towards the end of the post is a review of a classic brands book “ Brand Leadership” By David A Aaker and Erich Joachimsthaler which I published some time ago. It’s interesting to see how brand management has developed.

article thumbnail

21 Books About Starting a Business You Can’t Afford Not to Read

Hubspot Sales

Books About Starting a Business. Consider that Bill Gates reads 50 books every year , Mark Cuban reads for three hours each day, and Elon Musk -- when asked how he learned to build rockets -- said, “I read books.”. But knowing which books to start with can be overwhelming. 21 Books About Starting a Business.

article thumbnail

The Art Behind Becoming a Strategic PMO Leader

Planview

I often say my career path to project management isn’t traditional, but it’s been instrumental in honing my communication and analytical skills. I start with a clear North Star and communicate this clearly. Her book, Change Enthusiasm , and brief videos offer practical advice on overcoming resistance.

article thumbnail

Shortcuts Salespeople Should Never Take, According to Experts

Hubspot Sales

Craft your communication to reflect individual needs based on data insights (e.g., Imagine the majority of your prospects are finance managers. Pro tip: Hone the craft of sales calls by reading sales books, role-playing with your peers and managers, and attending webinars/courses. It can make or break a deal.

article thumbnail

Context and curiosity drive commerciality and pricing

Red Star Kim

This week’s PM Forum training workshop “Commerciality: Finance, Pricing, Innovation and Research” was attended by delegates from law, accountancy and insolvency firms. Delegates then chose to focus on finance, economics and pricing. Finance fundamentals Financial awareness is another capability required by M&BD.

article thumbnail

New Leadership Development Programme from the Managing Partners’ Forum – Consensus through Collaboration

Red Star Kim

There are four core modules and two optional modules: Core Modules Components Facilitator Emotional Intelligence – The skills that matter most for effective leadership Use EQ to lead, engage and succeed as quickly and as powerfully as possible Addresses self-awareness, emotional regulation, adaptability and persuasive communication EQ-I 2.0

article thumbnail

Leadership, emotional intelligence and teams in change management

Red Star Kim

This transition is explored further in Book review: The Management Shift by Vlatka Hlupic (kimtasso.com) Create a change vision Leaders need a compelling vision of the desired change. And this requires more than excellent internal communications Book review: Influential Internal Communication by Jenni Field (kimtasso.com).