Red Star Kim

NOVEMBER 1, 2023

Selling Basics – Detectives and DMUs (Video) and recommended books (kimtasso.com) Client research and listening projects may struggle to keep up with such large and diverse contact networks. A challenging role requiring deep insight into potential clients and value propositions as well as a great deal of confidence.

Key Account Management 130

Key Account Management Account Management Value Proposition Client Relationships 130

Red Star Kim

JUNE 15, 2023

or profits greater than £150000), active and inactive companies with up to 10 years’ of financial data. profit, growth and core legal services) How can Nexl help law firms execute their Strategic Account initiatives? (no-data-entry 200,000 companies with turnover or shareholder funds over £1.5m Why do law firms needs SAM?

Key Account Management 130

Key Account Management Account Management Management Client Relationships 130

Red Star Kim

DECEMBER 14, 2022

Profit growth. STAR for digital marketing Book review: Build your digital marketing strategy by Steve Brennan (kimtasso.com). Sectors and services matrix Malcolm McDonald on value propositions – How to develop them (kimtasso.com). Book review: Coaching skills: A handbook by Jenny Rogers (kimtasso.com). Competitors.

Marketing 130

Marketing Management Interpersonal Skills Profitability 130

Arpedio

FEBRUARY 22, 2024

Enter value selling – a strategic mindset and approach that focuses on articulating and delivering the unique value proposition of a product or service to potential customers. What is a Value Selling Framework?

Value Selling 52

Value Selling Value Proposition Negotiation Prioritization 52

Account Manager Tips

AUGUST 14, 2022

Understand relationship management strategies and best practices to win and retain profitable customers. Key account managers: identify and qualify opportunities align value propositions propose solutions understand buying decisions negotiate and close deals Just like sales people. If a course isn't your thing, how about a book?

Key Account Management 246

Key Account Management Account Management Emotional Intelligence Management 246

Arpedio

FEBRUARY 22, 2024

Book demo Understanding Consultative Selling Core Principles Shift from Transactional to Relationship-Oriented Selling Consultative selling marks a departure from the transactional mindset of merely closing deals. Book demo Conclusion Consultative selling stands as a beacon of differentiation in today’s sales landscape.

Value Proposition 52

Value Proposition Prioritization Decision-making Communication 52

Luminas Strategy

JANUARY 15, 2024

As managers we, of course, believe that our organizations have a unique value proposition and that our offerings somehow provide us with a competitive advantage even if we are unable to articulate how this occurs. Many organizations unknowingly offering de facto customer or stakeholder value as if they are operating on autopilot.

Customer Value 52

Customer Value Supply Chain Value Proposition Advertising 52

Hubspot Sales

OCTOBER 14, 2019

Be crystal-clear about your value proposition. If you’re going to sell to a multi-million dollar business, you’d better be prepared to quickly and clearly articulate your value proposition. When engaging with prospective businesses, make sure you are clear on your offering’s unique value proposition.

B2B 138

B2B Value Proposition Decision-making Sales 138

SmartKarrot

MAY 15, 2023

While experience and hands-on practice are invaluable, there’s no denying the power of a good book to deepen your understanding, expand your knowledge, and unlock new perspectives. Top 7 Books for Key Account Management 1. Amazon Link 2. “Strategic Key Account Management” by Michael D. Amazon Link 4.

Key Account Management 10

Key Account Management Account Management Management Suppliers 10

Arpedio

APRIL 3, 2024

Value Proposition Development: In solution selling, it’s essential to articulate the value proposition of the proposed solution clearly. Book demo Key Principles of Solution Selling Solution selling is guided by several fundamental principles that shape its approach and execution.

Value Proposition 40

Value Proposition Stakeholders Decision-making Organization 40

Red Star Kim

MAY 11, 2023

So here’s a book review – Managing Brands which will provide an overview and revision aid to students. Towards the end of the post is a review of a classic brands book “ Brand Leadership” By David A Aaker and Erich Joachimsthaler which I published some time ago. It’s interesting to see how brand management has developed.

Management 130

Management Co-Creation Publishing Leadership 130

Red Star Kim

JULY 11, 2022

Some suggested focusing on reporting profit improvement instead. Book review: B2B Marketing strategy (kimtasso.com) February 2022. Various case studies were examined which reported varying levels of ROI. A key question remained on “W hat does good look like?” – and how this varies for mature vs. new or specialist vs. general services.

Innovation 130

Innovation Marketing Stakeholders Value Proposition 130

SalesGlobe

MARCH 16, 2023

There are two ways to address both of these challenges: Pay-for-performance and the Employee Value Proposition (“EVP”). Commissions plans can be structured on a variety of factors such as profit margins, types of customers, order size, and/or customer satisfaction. In most cases they also lead to improved teamwork.

Supply Chain 52

Supply Chain Value Proposition Manufacturing Innovation 52

Arpedio

MARCH 26, 2024

It serves as the foundation for building strong customer relationships, understanding market dynamics, and ultimately closing deals that drive revenue and profitability. Value Proposition: Clearly articulate the value proposition of the proposed solution, highlighting the benefits, advantages, and return on investment (ROI) it offers.

Value Proposition 52

Value Proposition Prioritization Sales Organization 52

SalesGlobe

DECEMBER 8, 2022

How will you offset your increased costs to maintain or improve your profitability? What do your current people value about your organization? What is your broader employee value proposition, beyond just pay? Without taking one of these three actions, your tactic of higher base pay will quickly erode your profits.

Organization 52

Organization Healthcare Value Proposition Supply Chain 52

PandaDoc

MAY 8, 2024

Business owners, conversely, are quite busy and possibly impatient, so your offer should quickly engage them by demonstrating your value proposition through demos and other sales material. Book a demo Challenges of selling to SMBs In any business strategy there’s the other side of the coin, and the SMB sales process is no exception.

B2C 52

B2C Small Business Sales Decision-making 52

Hubspot Sales

JUNE 1, 2018

Have a concise value proposition. HubSpot Meetings lets buyer book open slots on your calendar instantly. Prospects cancel all the time, so salespeople should always be prepared to pivot into other profitable activities. Have a concise value proposition. Eliminate administrative tasks. Be prepared to pivot.

Management 111

Management Value Proposition Sales CRM 111

CoSell

MAY 4, 2021

Rethinking Based on leveraging unique strengths—and weaknesses, it’s possible to rethink the value proposition. Outsite also rethought the entire value proposition. They recognized that remote work has a high value for realtors, property owners, and property managers. And they didn’t stop there.

B2B 52

B2B Remote Working Value Proposition Construction 52

Hubspot Sales

AUGUST 30, 2023

Likewise, solutions like Uniphore Q empower online sales meetings by validating a buyer’s sentiment toward offers and value propositions in real time with a shocking 99.83% accuracy. Furthermore, AI-fueled sales tools can segment leads based on their engagement and how profitable they are likely to be.

Decision-making 95

Decision-making Sales Profitability Artificial Intelligence 95

SalesGlobe

MARCH 21, 2023

When reviewing the company strategy, we use our Revenue Roadmap , which identifies 4 major competency areas and 16 disciplines that must connect for the organization to grow profitability. Differentiating the organization from its competitors through its value proposition. Developing the organization’s approach to the market.

Sales 52

Sales Acquisition Innovation Profitability 52

Arpedio

JANUARY 9, 2024

Sharing these insights with clients not only builds trust but also reinforces the value proposition of your services. By increasing CLV, your Account Management team can focus on activities that contribute to the overall profitability of the client relationship. Ready to increase customer lifetime value?

Account Management 52

Account Management Management Client Relationships Account Planning 52

Hubspot Sales

NOVEMBER 22, 2017

Profit: How can you increase profits by X percent? And if you want a tool that'll help you do everything from tracking incoming leads to booking meetings and will grow with your business, try HubSpot. Be clear in communicating your unique value proposition. Growth: How can you expand your company (i.e.,

Value Proposition 134

Value Proposition Meetings Profitability Performance Review 134

Hubspot Sales

OCTOBER 29, 2017

Jeffrey Gitomer, known to many as the King of Sales, is the author of 13 sales books and a National Speakers Association Hall of Fame member. You might know him from The Little Red Book of Selling, the best-selling sales book of all time (and one of our picks for 10 must-read sales books for rookie reps). 9) Mark Hunter.

Sales Training 112

Sales Training Sales Publishing Co-Creation 112

Apptivo

AUGUST 25, 2021

Some teams prefer having the general stages like prospecting, qualification, needs analysis, value proposition, decision-making, price quote, negotiation, and other common stages. Based on the information obtained, the sales team can make the pitch profitable and increase the conversion rate. Understanding objections.

CRM 98

CRM Decision-making Negotiation Value Proposition 98

Better Ways Sales Strategies

JANUARY 3, 2020

Every organization I’ve had the privilege of working with over the past 20 years can tell me some version the value proposition that they provide to their clients and prospects (I’ll use these terms, ‘client’ and ‘prospect’ interchangeably throughout this document). Which is helpful…but not enough.

Value Proposition 40

Value Proposition Decision-making Stakeholders Sales 40

Hubspot Sales

DECEMBER 29, 2017

Your prospects are focused on starting fresh, driving change, and setting yearly goals -- if you reach out with a relevant suggestion or compelling value proposition, they’ll be primed to respond. You can book a meeting with me here: [Link to meetings tool.]. - [Your name]. I have some ideas -- want to hear them?

Sales 109

Sales Value Proposition Meetings Profitability 109

Account Management Skills

AUGUST 24, 2021

And a big customer is anyone who fits in that sort of 80/20 rule, you know, the small number of customers that make up a lot of your revenue and a lot of profits. I mean, I always believe that if you don’t make that QBR valuable, then they’re going to be unlikely to want to book it in again. Do we have plans in place?

Account Management 98

Account Management Management Account Planning Co-Creation 98

CMOE

AUGUST 8, 2019

A value proposition for those customers. An inventory of the resources and capabilities needed to deliver that value. An effective business model that will consistently deliver that value. This process creates the overarching strategy at the core of a company, which defines why the company exists. Seeking a Blue Ocean.

Supply Chain 79

Supply Chain Innovation Strategic Thinking Value Proposition 79

SalesGlobe

OCTOBER 4, 2022

And if you don’t do one of those three things, you’re going to have lower profitability. So we’re going to increase costs, we’ve got to do one of those three things, or else we’re going to be losing profitability. So you will have lower profit unless you use maybe the increasing price option.

Performance Review 52

Performance Review Sales Value Proposition Organization 52

Hubspot Sales

MARCH 12, 2018

Someone in your organization had told them conference room booking is a real challenge. Everything is always booked -- even when people aren't in the room. Other founders report that it's 100x easier to raise money if they've already figured out how to profitably acquire customers. Put the value proposition away.

Publishing 145

Publishing Sales Software Software 145

SalesGlobe

FEBRUARY 9, 2022

Entertainment Weekly was scheduled to be profitable after two years, but by year five it was still losing money and Kelly was feeling some pressure. “We Our circulation growth was great, our revenue growth was great, and everybody assumed, ‘Okay, at some point or another we’re going to get to profitability.’”. We made money.

Value Proposition 52

Value Proposition Advertising Sales Profitability 52

Arpedio

MARCH 27, 2023

Value Proposition 4. Follow these 12 best practices for pipeline management, and you’ll be able to accurately estimate your upcoming sales – and never lose sight of profitable opportunities. Usually, these actions are visually portrayed directly in your CRM (if you’re using one). Prospecting 2. Qualification 3.

Software 52

Software Software Management Sales 52

Arpedio

MARCH 27, 2023

Value Proposition 4. Follow these 12 best practices for pipeline management, and you’ll be able to accurately estimate your upcoming sales – and never lose sight of profitable opportunities. Usually, these actions are visually portrayed directly in your CRM (if you’re using one). Prospecting 2. Qualification 3.

Software 52

Software Software Management Sales 52

Red Star Kim

FEBRUARY 28, 2023

There were comments about the importance of the Employee Value Proposition (EVP) which is similar to the firm’s overall brand but with a focus on what value there is for potential employees. People want to join a winning team and to visualise their progression.

Emotional Intelligence 130

Emotional Intelligence Management Business Planning Value Proposition 130

Account Manager Tips

OCTOBER 11, 2021

Doesn't understand their value proposition A bad key account manager relies on marketing for messaging. And so they're unable to convince clients of their value. Do this instead: Do research to better understand your competitive advantage and value proposition. You'll also avoid overlooking anything important.

Account Management 246

Account Management Key Account Management Management Suppliers 246

Red Star Kim

JUNE 7, 2023

Marketing strategy is the most undervalued skill by businesses, marketers say (marketingweek.com) Value Disciplines: Customer Intimacy, Product Leadership and Operational Excellence When discussing value propositions and competitive positioning at the workshop, we considered the relevance of Treacy and Wiersema’s three strategic choices.

Artificial Intelligence 130

Artificial Intelligence Transportation Digital Transformation Innovation 130

SmartKarrot

FEBRUARY 9, 2022

Let us assume company xyz is a SaaS company with the following figures in their books of account –. Retaining existing customers is the core objective of a SaaS company to drive more profits and remain sustainable for a pretty long time. An example of calculation of Gross Revenue Retention formula.

Customer Success 10

Customer Success Value Proposition Profitability Decision-making 10