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Context and curiosity drive commerciality and pricing

Red Star Kim

Nudging and choice architecture also have a lot to contribute: Book review: Nudge: Improving decisions about health, wealth (kimtasso.com). But it also prompted discussion about the need for more strategic thinking to change business models and focus on new product and service development. Books on pricing?

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Strategy case studies and more matrices

Red Star Kim

They used the eight step process of John Kotter in his book “Leading Change”. Renewing business strategy – Case study at Fox Williams Jane Biddell shared the strategy review journey for Fox William (law firm) in PM magazine in Jan/Feb 2023. Urgency was driven by the timing of a one day partner conference scheduled for November 2021.

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Be more strategic – A metaphor: Analyse, join and align the dots

Red Star Kim

Find time to conduct analysis and think Block regular time (e.g. We noted at the session the importance of knowing “ Why are we in business?” The golden circle (another dot?) mentioned by Simon Sineck.

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21 Free Courses for Key Account Managers to Boost Your Skills Now

Account Manager Tips

Because the job is so varied and involves many different tasks, you need a lot of skills to do it well: Strategic thinking Influencing Business management Leadership Teamwork Change management Innovation and creativity Solution design and positioning Relationship building Sales Project management Phew! Career Power Hour. The KAM Club.

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Mastering Strategic Selling: Strategies, Techniques, and Solutions for Sales Success

Arpedio

By mastering the principles of strategic selling outlined in this guide, sales professionals can elevate their sales performance, forge stronger customer relationships , and achieve sustainable success in today’s dynamic marketplace.

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Business Model vs. Strategy: What’s the Difference?

CMOE

A value proposition for those customers. An inventory of the resources and capabilities needed to deliver that value. An effective business model that will consistently deliver that value. See if one of these approaches seems to describe your company and think about how you might apply the concepts to your own role.

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Being more strategic – Case studies and insights (Ireland May 2023)

Red Star Kim

I was delighted to return to Dublin to lead an in person training workshop for PM Forum Ireland on “ Being more strategic” with delegates from law, accountancy and consultancy firms. We considered strategic thinking, business strategy and marketing and business development strategy. In ‘ The Discipline of Market Leaders‘ M.