Remove Brainstorming Remove eBook Remove Organization
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Should You Use Pinterest for B2B Marketing? Yes or No in 5 Minutes

SBI Growth

If Pinterest makes sense, you can download this guide for your next brainstorm session. It’s essentially a place where you can organize anything visually appealing that you come across online. This is where blog articles and ebooks are gaining traction in b2b marketing. Post your eBooks, whitepapers, infographics and webinars.

B2B 133
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How to Sell Digital Products [+ 10 Best Digital Products to Sell]

Hubspot Sales

What do ebooks, graphic design software, and online courses have in common? Brainstorm potential digital products Decide what kind of digital products you want to sell and determine what your offerings will be. Creating a preliminary product catalog will help you organize your offerings and ideas. They're all digital products.

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The Proven Process for Developing a Go-to-Market Strategy

Hubspot Sales

Get your team together and brainstorm the various job titles that could be impacted by your solution. They show this through digital behavior like downloading an ebook or joining a webinar. Evaluation: The decision makers in the organization weigh the cost of the product to the results they achieved during the business case.

Marketing 145
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How to Show the Impact and ROI of Marketing Content

Showpad

When you publish new blog posts, infographics, ebooks, videos or reports, one of the most important metrics that is directly linked to revenue is the amount of leads you produce. The CTA directs the lead to a landing page which will be able to capture lead information in exchange for your offer (coupon, course, ebook, etc.).

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The Growth Hacking Playbook: Your Ultimate List of Growth Hack Resources

Hubspot Sales

The next step was to run an A/B test on an eBook landing page for 30 days, to see if the field removal made any difference. While blogs, when composed correctly, tend to perform better in organic search results, videos tend to show more promise on social media. Encourage and enable brainstorming and hypothesis. Experiment Plan.

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How to Turn Canceled B2B Events Into Sales Opportunities

Hubspot Sales

With today’s virtual collaboration tools, smaller groups can discuss issues and brainstorm like they’re in the same room, even if they’re continents apart. Try packaging presentations as an eBook or PDF and sending it to your would-have-been event attendees. These can either directly follow or otherwise support the principal lectures.

B2B 124
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What is a lead magnet? The ultimate guide (+10 examples)

Zendesk

It can be a discount code, webinar, white paper, ebook, template, or another resource. You could create a gated ebook that shares your founder’s lessons from the first year of business. Check out the following examples, and brainstorm lead magnet ideas with your team. What is a lead magnet? Infographic. Case study.