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Lessons from a Winning Global Account Management (GAM) Program

Strategic Account Management Association

It designs, integrates, manages ad supports on-site and cloud-based communications and collaboration technologies for organizations around the globe. Customers brainstormed new ideas for solving common problems and avoiding common pitfalls. For the composite organization, that equates to $12.4 Four Steps to Successfully Scale.

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Back to the Future: F2F selling is returning, but virtual selling is here to stay

Strategic Account Management Association

Both sides similarly report that engaging in joint ideation and brainstorming to develop or configure customized solutions is much harder virtually than when done in the same room with a physical white board and flip charts. As one executive explained, “Buy and sell widgets virtually? Doing that virtually is difficult, to say the least.”.

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The 11 Best Brainstorming Tools to Capture and Organize Ideas

Nutshell

You may not have labeled them as such, but we’ve all used brainstorming tools at some point to capture our thoughts and ideas when the creative juices are flowing. However, different situations call for different types of brainstorming tools. Table of Contents What is a brainstorming tool? DOWNLOAD Want to generate more leads?

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Turning lemons into lemonade: Five ways to reset on customer management fundamentals in a post-pandemic world

Strategic Account Management Association

SAMA and Boston Consulting Group partnered in May 2020 to conduct a study aimed at discovering the early changes to customer expectations for sales organizations as a result of the COVID pandemic. Once a deal has been negotiated and closed, your organization must be aligned and agile enough to quickly execute the co-value plan.

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ALIGNING A MULTIFUNCTIONAL TEAM TO SOLVE A HEALTHCARE CUSTOMER’S LONG- STANDING PAIN POINT

Strategic Account Management Association

Engaging my multidisciplinary team of internal colleagues – including medical, marketing and information technology amongst ourselves – to brainstorm potential opportunities that could be presented to the customer was critical. Identifying gaps.

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How to Brainstorm Your Way to a Better Strategy

AchieveIt

Joe Krause , SVP of Strategy Consulting at AchieveIt, and Jonathan Morgan , VP of Revenue Operations and Head of Marketing at AchieveIt, provide wide-ranging insights on how to integrate brainstorming into the strategy process. Subscribe What’s the forecast for a brainstorm?

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Growth Hacking Experimentation

Flevy

The know-how of the following key pillars involved in Growth Hacking allows organizations to achieve significant results: Analyze existing marketing projects: This entails taking into account an organization’s key lead generation sources, marketing channels , traffic patterns, and page viewers. Establish objective. Prioritize ideas.