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How Marketing and Business Development (M&BD) Assistants can shine – Develop knowledge and skills, build personal brand and increase visibility

Red Star Kim

Consistency was another theme as well as the need for clarity of target audiences and the use of various media outlets, preferred digital channels and modes of engagement. How happy are you with your CRM (and integrated mailing, analytics and relationship management capabilities)? How do you stand out from your peers?

Marketing 130
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How to Ignite Success With Account Plans

Arpedio

It’s a game plan, a roadmap, a strategic guide that helps you navigate the tricky waters of client relationships and skyrocket your revenue. Without this strategic framework, it’s tough to develop an effective playbook of tactics and foster long-term business relationships. Who holds the decision-making power?

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Jun 21 – Customer Success Jobs

SmartKarrot

Role: Director of Customer Success, eCommerce Location: Remote, United States Organization: Quotient Technology Inc. Evaluate, optimize current and recommend new strategies to grow client business. Develop and advise on best practices in change management, and identify opportunities for continuous improvement.

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Dealing with adversity as an agency owner, with Rebecca McIntyre-Smith

Account Management Skills

Rebecca McIntyre-Smith is director of digital agency Primate, and founder of the Lemur Foundation. Rebecca is the managing partner at Primate, a digital transformation agency based in Edinburgh. I was doing contract voiceover for another agency who did both video and digital. Absolutely. Jenny 03:50. What is his thing?

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Net Promoter Score (NPS)

Flevy

It is based on a single survey question that asks participants to rate their propensity to recommend an organization, product, or service to others. Despite the criticisms of its validity and effectiveness as a predictor of organizational growth, NPS is widely used by organizations to assess customer satisfaction thereby improving services.

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How to systemise account management in your agency, with Alex Raymond

Account Management Skills

Not project management systems, not CRM systems, but having a dedicated system to guide the agency account management team, when it comes to managing and delve developing existing client relationships. We chatted about: – the importance of having a client development plan. – how to avoid client churn.

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Account Planning: Manage Long-Term Account Development

Arpedio

With that being said, there are countless types of plans and strategies that one can use in order to obtain marketing efforts or uphold client relationships. A key account plan is your methodical strategy for ensuring your key client has a satisfactional customer experience throughout the life of the account.