Remove Client Relationships Remove Communication Remove Stakeholders
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Book review: Influential Internal Communication by Jenni Field

Red Star Kim

I haven’t reviewed a book on the topic of internal communication and yet it’s a vital element of marketing, branding, organisational culture, change management and leadership. This contemporary book (published in 2021) is just 200 pages and is subtitled “Streamline your corporate communication to drive efficiency and engagement”.

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KAM Technology – Growing Key Accounts In 2025

ProlifIQ

Capabilities of KAM Technology Solutions That A Company Needs Map out stakeholders by location, business unit, or job function. This makes it easy for an account manager to understand the relationships built over a sales cycle, and where time needs to be spent.

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15 Reasons Why You Might be a Bad Account Manager

Account Manager Tips

If you approach customer relationship building thinking, "What's in it for me?" Doesn't communicate Key accounts have vast networks of stakeholders (internal and external). And a key account manager is the gateway to all these relationships. Schedule regular engagement with your clients. Internal teams.

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The Ultimate Guide to Build a Top Performing Key Account Management Team from Scratch

DemandFarm

By strengthening these relationships, account management teams directly impact retention and reduce churn, transforming client satisfaction into a growth strategy. Relationship Intelligence and Stakeholder Knowledge The best account managers know business is personal. Core Traits of High-Performing Account Managers 1.Relationship

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Winning With Internal Stakeholders

Whetstone

Engaging Internal Stakeholders in Strategic Accounts Introduction : No one questions the critical importance of effective stakeholder engagement in managing strategic accounts. However, the critical importance of internal stakeholders is often overlooked until it’s too late.

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How Marketing and Business Development (M&BD) Assistants can shine – Develop knowledge and skills, build personal brand and increase visibility

Red Star Kim

The session comprises three elements: marketing and business development fundamentals, practical marketing communication and business development skills and growing your career. Role of PR and external communications External communications are fundamental for raising awareness and increasing brand recognition.

Marketing 130
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Understanding the power of a stakeholder matrix – A comprehensive guide

Arpedio

Understanding the power of a stakeholder matrix – A comprehensive guide Relationship Mapping Software ← Back to blog In the dynamic landscape of account management, understanding your clients’ needs, expectations, and concerns is paramount to building lasting and mutually beneficial relationships.