DemandFarm

NOVEMBER 22, 2024

Do you know how the top key account managers (KAMs) become the top KAMs? They don’t just respond to an account’s needs—they anticipate them, creating proactive strategies that build trust and deepen relationships. Yet many companies overlook the potential within their existing client base.

Key Account Management 52

Key Account Management Account Management Management Stakeholders 52

Account Manager Tips

OCTOBER 21, 2021

They don't need anything As a key account manager, if you've done your job right, there's no reason for them to keep in touch. When everything runs smoothly, your client can concentrate on things that aren't working. Client Relationship Building. And if they don't, at least you know where things stand.

Key Account Management 246

Key Account Management Client Relationships Negotiation Suppliers 246

Red Star Kim

NOVEMBER 1, 2023

Protectionism – Some fee-earners could be insecure and defensive about sharing client information and relationships. The culture and rewards systems sometimes worked against integrated client teams. Data – CRM (Client Relationship Management) and CDP (Client Data Platforms) are often lacking.

Key Account Management 130

Key Account Management Account Management Value Proposition Client Relationships 130

Red Star Kim

OCTOBER 16, 2023

There was advice for pragmatic solutions: from starting small (focus on a few key relationships, concentrate on “field of play”, Key Account Management (KAM) programmes), preparing relationship maps, scraping data from email threads and reverse engineering successful relationships.

Management 130

Management Onboarding Emotional Intelligence Communication 130

Jermaine Edwards

DECEMBER 6, 2023

Emotional empathy makes someone well-attuned to another person’s inner emotional world, a plus in any of a wide range of callings, from sales to nursing empathic concern – With this kind of empathy we not only understand a person’s predicament and feel with them, but are spontaneously moved to help, if needed.

Emotional Intelligence 130

Emotional Intelligence Client Relationships Key Account Management Negotiation 130

Red Star Kim

DECEMBER 5, 2023

And it is hard to argue with evidence of client sentiment or competitor action. It was interesting to learn how Business Development Executives work with managing client relationships”.

CRM 100

CRM Marketing Interpersonal Skills Client Relationships 100

Red Star Kim

SEPTEMBER 5, 2023

There’s information about Howard Gardener’ multiple intelligences and emotional intelligence. Topics include: Professional and Practical skills for Marketing & BD Assistants, The Proactive Marketing Executive and Future Marketing Manager. So I’m confident you could skip some of this material if necessary.

Facilitation 147

Facilitation e-Learning Emotional Intelligence Key Account Management 147