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Lessons from a Winning Global Account Management (GAM) Program

Strategic Account Management Association

It designs, integrates, manages ad supports on-site and cloud-based communications and collaboration technologies for organizations around the globe. The [GAM] program’s core mission is to form and maintain a trusted partnership with our clients that produces mutual innovation and value resulting in measurable outcomes.

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Got CXM? Why customer experience management isn’t just a nice-to-have for strategic account management

Strategic Account Management Association

And yet most SAM organizations — large and small — haven’t tapped this potentially huge source of competitive differentiation. First, a definition of terms: CRM CRM software keeps sales processes organized and aligned with best practices up to the point that a deal is closed. This is where CXM shines.

CXM 520
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What is Key Account Management? (It’s Not What You Think)

Account Manager Tips

Sales people won the clients. More resources and attention on the needs of existing customers changed client relationships. Limited access to the client and usually via gatekeepers Preferred Partner. Has the most significant share of the clients' business and advises on using products and services effectively.

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My 10-Step Process for Nailing Prospecting on LinkedIn, According to AMP's CEO

Hubspot Sales

For instance, instead of “AE at XYZ Corp,” try this instead: “Helping Organizations Scale on WordPress” This makes it clear what you bring to the table and how you can be a valuable connection. Each interaction should build trust, offer value, and lead to long-term client relationships. I have to talk to you!”

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Extending Client Relationships: An Interview with Andrew Greenwood, Chief Marketing and Communications Officer, ZS

Farland Group

There may be learnings from this person or this firm that others could take to their own organizations. As in any client-facing organization, we have a lot of requests into our client service leaders to get access to their clients. How’s this going to impact business with any specific client over the years?

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Master the Sandler Selling System for Lasting Client Relationships

DemandFarm

By leveraging proven sales methodologies, your team can uncover valuable insights, build rapport, and foster relationships that withstand the test of time. Sales methodologies -> Data -> Meaningful conversations -> Sustainable client relationships Sandler’s Sales Methodology stands out as a top choice among these methodologies.

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My Deep Dive Into Conceptual Selling — Here's What I Learned

Hubspot Sales

Stronger client relationships through deep problem exploration. For example, a client recently requested SEO-optimized blog posts to boost organic traffic. While they might focus on immediate pain points, your experience across similar organizations lets you spot patterns theyre missing.