Arpedio

MARCH 6, 2024

Understanding Account Management In the realm of business, account management stands as a cornerstone function responsible for nurturing and overseeing client relationships. Its primary objective is to cultivate mutually beneficial partnerships with clients or customers, ensuring their needs are met while driving business growth.

Account Management 52

Account Management Management Prioritization Client Relationships 52

Janek Performance Group: Account Planning

MAY 16, 2022

Therefore, if they do not have equal value, it is important as a sales leader to identify your strategic accounts. The best sales leaders create formal, measurable, and repeatable processes to maximize the revenue of their most valuable client relationships.

Account Management 52

Account Management Management Acquisition Strategic Thinking 52

Account Management Skills

JUNE 15, 2021

?. This week I invited my good friend, Ceylan Boyce to talk to us about strategic thinking and getting brief writing right. why it’s important to agencies and clients to get the writing of the brief right. what’s the implication of having a shitty brief. where briefs go wrong. The first one is definitely consistency.

Account Management 52

Account Management Management Advertising Healthcare 52

Account Management Skills

JUNE 26, 2023

It could be that you have expanded a client relationship, or you have proposed ideas outside the scope, or you have acquired a new client. Andy Kaye Yes, I think for me personally, my focus is always on relationships. I think what you’ve just said absolutely rings so true, and I think you are right.

Account Management 52

Account Management Client Relationships Management Communication 52

SmartKarrot

DECEMBER 14, 2023

In this deep dive, we will unravel the secrets of customer success strategies, client relationship building, and the nuances of customer success in various industries. Join me in this enlightening conversation with industry leaders as we dissect the art of client management and customer growth.

Customer Success 10

Customer Success Client Relationships Manufacturing Customer Experience 10

SmartKarrot

DECEMBER 14, 2023

In this deep dive, we will unravel the secrets of customer success strategies, client relationship building, and the nuances of customer success in various industries. Join me in this enlightening conversation with industry leaders as we dissect the art of client management and customer growth.

Customer Success 10

Customer Success Client Relationships Manufacturing Customer Experience 10

Account Management Skills

AUGUST 7, 2023

And so I think this presents challenges, to be certain, but also a golden opportunity for you all to do what you do best, which is the kind of strategic thinking and creative idea generation that your clients demand of you. And there’s no one in a better position to do that than an agency.

Energy and Utilities 52

Energy and Utilities Negotiation Account Management Marketing 52

SmartKarrot

OCTOBER 6, 2022

An Account Manager is a professional responsible for building and maintaining healthy client relationships. Considering the importance of the function, the account managers need to have leadership, communication, negotiation, and strategic thinking capabilities. Who is an Account Manager?

Account Management 10

Account Management Management Negotiation Stakeholders 10

Red Star Kim

SEPTEMBER 5, 2023

There are also courses on specific topics such as: Campaigns, Cross-selling, Key Account Management (KAM), M&BD planning, Managing change, Pitching and tendering, Project Management, Strategic thinking and Referrer Management.

Facilitation 147

Facilitation e-Learning Emotional Intelligence Key Account Management 147

Arpedio

FEBRUARY 17, 2025

While the desire to engage with every potential client is understandable, this approach can backfire leading to inefficiency, slower decision-making, and a lack of deep, meaningful client relationships. Better internal coordination, clearer accountability, and stronger client relationships.

Account Planning 52

Account Planning Prioritization Leadership Decision-making 52