Co-Creation Digitalization Global Accounts 
Strategic Account Management Association
OCTOBER 28, 2020
Most of all, they proved that getting strategic account management right unlocks huge benefits in terms of growth, profitability, customer satisfaction and attainment of strategic goals. Want to enter this year’s awards?
Strategic Account Management Association
AUGUST 6, 2021
Director Global Account Management, Aramex. Aramex is a leading global provider of comprehensive logistics and transportation solutions, headquartered in Dubai and listed on the Dubai Financial Market. Its mission is to handle defined strategic key accounts. By Shahaboddin Wahdatehagh, Sr.
KAM With Passion
FEBRUARY 22, 2021
KAM processes also cover the specific collaboration and communication rituals with the strategic accounts and the programme’s governance. Increasingly, KAM approaches include co-creation in the field of R&D or of go-to-market models. The Benefits a good practice of KAM.
Cosawi
JANUARY 31, 2020
SAMs traditionally are the experts at co-creation, identifying customer pain points and solutions connecting them – guiding customers through the steps of exploration, research, validation, purchase and, ultimately, advocacy. Roles in Digital Economy. Let’s look at how this might be applied using a semi-fictionalized example.
Mercuri International
MAY 23, 2023
For example, working with digital twins as a sales tool — a virtual model designed to accurately reflect a physical object, relationship, or ecosystem. Create digital twins. Selection and deselection of strategic accounts. Fostering co-creation and innovation using AI. Risks/caveats AI holds a lot of promise.
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