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Servitization 101 – How servitization can strengthen your relationship with your key accounts

Strategic Account Management Association

and the Internet of Things (IoT) , servitization has become something of a buzzword – and for good reason. By Neil Tumber , Relationship Manager , Advanced Services Grou. Just like data, automation, Industry 4.0

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The 30 best marketing resources on the Internet

Nutshell

Now, let’s dive into our list of the 30 best marketing resources on the internet! Most episodes are five to ten minutes long and deliver actionable advice on topics like SEO, content creation, and social media. Joe Pulizzi and Robert Rose, the founders of the Content Marketing Institute, co-host the This Old Marketing podcast.

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What type of B2B sales will still exist in 50 years?

QYMATIX

The communication tools that became so self-evident in sales today did not exist 50 years ago: smartphone (circa 1994), email (crazy eighties), and the internet. If you had forgotten some information, there was no possibility to check the internet or send information quickly via an electronic mail.

B2B 98
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#004 Using Video to Maximise Sales

KAMCast

In this episode… In a world where the vast majority of internet traffic is video content, how can we leverage the creation, production and value of video to maximise sales return? In this episode I’ll talk to video marketer Ed Lawrence, the co-founder of , a video production and editing business based in Hertfordshire, UK.

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What type of B2B sales will still exist in 50 years?

QYMATIX

The communication tools that became so self-evident in sales today did not exist 50 years ago: smartphone (circa 1994), email (crazy eighties), and the internet. If you had forgotten some information, there was no possibility to check the internet or send information quickly via an electronic mail.

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Nurture a change management movement – From “Let it go” to “Let it grow”

Red Star Kim

Some tactics for engaging employees on the change journey : Co-create a vision Explain the challenge or the opportunity. Particularly asking “How will this affect me?”. Lewin, an early writer on individual change, talked about the need to “unfreeze” people from the way they usually behave. So we can engage emotions.

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The 33 Best Sales Training Video Channels on YouTube

Hubspot Sales

Another must-watch video introduces the core concept of a book Cialdini co-authored with Steve Martin and Dr. Noah Goldstein called “ The Small Big ” -- the secret to finding the smallest change that will have the biggest impact. Believe it or not, before the internet (or YouTube) existed, not every expert was famous. 4) Art Sobczak.