MDI Training

MARCH 25, 2025

Roleplays and simulated scenarios: practicing leadership in a safe space The MDI AI Leadership Lab enables the creation of realistic leadership simulations. Read More AI as a Co-Trainer in Leadership Development by Aline | 14. The challenge of a hybrid work environment presents companies.

Leadership 52

Leadership Digital Transformation Artificial Intelligence Co-Creation 52

Red Star Kim

JANUARY 16, 2023

On 12 th January Keith Hardie at the PM Forum hosted a presentation by Alastair Beddow of Meridian West on the 11 th Annual International Marketing Benchmark. Law firm panel members Tom Newman-Young, CMO of Moore Barlow and Deborah Fleming, M&BD Director at Walker Morris discussed their views after the presentation.

Marketing 130

Marketing Co-Creation Government Artificial Intelligence 130

Red Star Kim

MAY 11, 2023

The course also offers a helpful brand creation plan and a brand plan template (brand essence, brand assets, brand protection and brand strategy). There are references to multi-branding and co-branding/partnership marketing also. Porter’s generic strategies (cost leadership, differentiation and focus) are relevant here.

Management 130

Management Co-Creation Publishing Leadership 130

Hubspot Sales

MARCH 21, 2025

Savvy businesses know which organizations pose a threat, present healthy competition to monitor, and may prove a close ally. The primary reason partner programs underperform is insufficient attention to balanced value creation, says ODowd. That includes sharing marketing enablement resources and co-selling support.

Co-Creation 59

Co-Creation B2B Software Software 59

KAM With Passion

MARCH 17, 2022

Complex sales is about generating and winning opportunities and acquiring new customers in a B2B (private) or B2G (public/government) environment where different stakeholders are involved on the buyer’s side and the solution is partially or totally co-constructed with the customer. Why distinguishing these 3 capabilities matters so much?

Key Account Management 130

Key Account Management Account Management Co-Creation Global Accounts 130

Hubspot Sales

APRIL 23, 2024

Co-Creation” or “Enablement” Co-creation or enablement refers to when clients and consultants work together to identify problems and solutions. Slide Deck” or “Deck” A slide deck is essentially just a PowerPoint presentation or slide show that describes what you can do for a company as a consultant.

Co-Creation 110

Co-Creation Artificial Intelligence Decision-making Brainstorming 110

Arpedio

NOVEMBER 29, 2023

Enter draw #1 Account-Based Selling Platform Treat your colleagues to an early Christmas present Relationship Mapping & Org Chart Improve your critical stakeholder relationships. Learn more Account Management Powerful account planning in Salesforce.

Co-Creation 52

Co-Creation Account Management Account Planning Stakeholders 52

Brooks Group

MAY 17, 2022

If you’re a reader, they recently co-authored a book called Agile & Resilient: Sales Leadership for the New Normal where they explain how sales leaders can help their discouraged teams overcome and thrive in any business environment. Talk to a salesperson today to discuss your own playbook creation.

Supply Chain 98

Supply Chain Co-Creation Facilitation Sales 98

Hubspot Sales

MARCH 21, 2025

This means that you must pair innovation with flawless execution to enable scale and sustained impact, ensuring new ideas can reach mass adoption and fundamentally reshape industries, Avi Pardo, Co-founder and Chief Business Officer at LeapXpert , shares. According to its co-founder, the company was born out of this frustration.

Co-Creation 52

Co-Creation Innovation Cybersecurity Manufacturing 52

Mike Kunkle

MAY 11, 2022

As applicable, understanding of vendor and channel partners and how to most effectively build relationships and engage with them to uncover, manage, and win opportunities through the effective co-creation of solutions for customers. Value Creation. Figure 2: The Sales Force Effectiveness Fundamentals. SFE FUNDAMENTALS.

Co-Creation 130

Co-Creation Sales Sales Training Decision-making 130

Hubspot Sales

MARCH 15, 2021

Travis Haninger , Co-Founder and VP of Customer Experience at SequoiaCX, says that setting clear goals and objectives is crucial to a successful gamification program. Normand poses a hypothetical of wanting to gamify deal creation. Set clear goals and objectives. He says, “The key word there is qualified.

Sales 133

Sales Co-Creation Construction Meetings 133

Hubspot Sales

NOVEMBER 26, 2019

Relying on one partner can present some challenges for any agency. during co-development, they need to be version controlled and well managed. Technology is becoming more complex and the number of channels has increased, so clients are looking to agency partners to help them navigate the increasingly competitive landscape.

Co-Creation 110

Co-Creation Government Decision-making Meetings 110

SBI

SEPTEMBER 23, 2021

This shift in process has in turn led to our clients stacking resources for meeting presentation, content creation, and content organization. Crescendo is their presentation tool during these virtual meetings. Such organized content is also much easier to present. Filip Witkowski Co-Founder, Crescendo.

Management 35

Management Co-Creation Facilitation Meetings 35

Nutshell

AUGUST 24, 2018

Video conferencing tools are particularly important, given that many sales teams today utilize them as the primary means of making final presentations to save time and money on travel costs. Keep in mind: Not only will you need to learn this technology, but how to create a smooth-flowing online presentation/webinar/etc.

Sales 91

Sales Co-Creation Publishing Sales Technology 91

QYMATIX

OCTOBER 19, 2021

To discuss the future of sales, let’s first present how companies made Business-to-Business sales 50 years ago and how it works today. When finally at the customer’s office, sales representatives used overhead projectors to present their products and services – page by page, projected from old transparent slides into a wall.

Artificial Intelligence 98

Artificial Intelligence B2B Computers and Electronics Internet 98

Hubspot Sales

MAY 30, 2023

The most popular use cases for generative AI tools in sales are: Content creation (18%). Generative AI is revolutionizing how organizations approach sales training and skill development, going beyond external-facing sales activities,” shares Evan Kirstel , Co-Founder and Chief Digital Evangelist of eViRa Health. “By Research (16%).

Co-Creation 124

Co-Creation CRM Sales Value Proposition 124

KAMCast

NOVEMBER 19, 2020

In this episode… In a world where the vast majority of internet traffic is video content, how can we leverage the creation, production and value of video to maximise sales return? In this episode I’ll talk to video marketer Ed Lawrence, the co-founder of , a video production and editing business based in Hertfordshire, UK.

Co-Creation 52

Co-Creation Key Account Management Internet Sales 52

Hubspot Sales

OCTOBER 17, 2018

Capland's team zoomed into the data and noticed that many users who borrowed a video from Wistia just to complete that onboarding step actually viewed it -- which presented an opportunity. "We You can also follow his insights on the blog for Reforge , his growth program creation business. Here, he explains how: Objective/Hypothesis.

Brainstorming 145

Brainstorming Co-Creation Media Onboarding 145

Red Star Kim

JUNE 15, 2023

64% KAM/ABM processes for the firm 36% KAM/ABM processes for specific clients Where do you see your main KAM role at present? 50% Yes 40% No 10% Sort of How do you report KAM/ABM success?

Key Account Management 130

Key Account Management Account Management Management Client Relationships 130

Clarity Engagement Solutions

APRIL 26, 2021

But for pharmaceutical companies, a compelling opportunity is now presenting itself. In the midst of the chaos of the pandemic itself and the daunting challenges that lie ahead, it can often be difficult to spot the silver lining.

Healthcare 91

Healthcare Stakeholders Co-Creation Digitalization 91

Farland Group

NOVEMBER 24, 2021

They will tell you the moments where they wish they had a partner to help them: Their first presentation to the Board. A team to co-create and innovate a future product or service line. At Farland Group, we find that co-creation can improve the experience and engagement you have with your customers.

Customer Experience 45

Customer Experience Co-Creation B2B Innovation 45

Clarity Engagement Solutions

APRIL 26, 2021

But for pharmaceutical companies, a compelling opportunity is now presenting itself. In the midst of the chaos of the pandemic itself and the daunting challenges that lie ahead, it can often be difficult to spit the silver lining.

Healthcare 91

Healthcare Stakeholders Co-Creation Digitalization 91

Arpedio

OCTOBER 30, 2023

When presented with the topic of account plans , the CEO proudly fetched a hefty binder from a locked cupboard, blowing off the dust and revealing their “current” account plan. The Role of AI in Sales Artificial Intelligence (AI) is no longer the future—it’s the present.

Co-Creation 52

Co-Creation Account Planning Artificial Intelligence Leadership 52

Hubspot Sales

OCTOBER 8, 2019

ClientPoint offers sales enablement tools that make it easier for reps to create, distribute, track, and analyze collateral such as proposals, presentations, flyers, and more. Best for: Creating and delivering sales presentations. Easily create beautiful, on-brand presentations and collateral that can be accessed anytime, anywhere.

Sales 109

Sales CRM Software Software 109

Farland Group

MARCH 29, 2022

I think 9 out of 10 people in this world we’re talking about could present without a slide, but they won’t get the question seeking advice right without the preparation.”. Farland’s model is one of co-creation at each step of the process. Getting the content together is a necessary step but that is not the most important step.

Co-Creation 59

Co-Creation Facilitation Organization Meetings 59

QYMATIX

OCTOBER 19, 2021

To discuss the future of sales, let’s first present how companies made Business-to-Business sales 50 years ago and how it works today. When finally at the customer’s office, sales representatives used overhead projectors to present their products and services – page by page, projected from old transparent slides into a wall.

Artificial Intelligence 72

Artificial Intelligence B2B Computers and Electronics Internet 72

Flevy

MARCH 20, 2024

Key Challenges to Open Innovation Despite the potential benefits, implementing and managing Open Innovation Programs presents several challenges. Co-Creation Project Success Rate Definition : Measures the percentage of open innovation projects developed in partnership with external entities that achieve their defined success criteria.

Innovation 52

Innovation Co-Creation Management Digital Transformation 52

Cosawi

JANUARY 29, 2024

In today’s economy that is disrupted and fast paced, marketing is key in this journey to co orchestrate the customer led, team enabled account Planning strategy and value proposition creation to differentiate ourselves in the eye of our most important customers, generate revenue and mutual objective achievement.

Value Proposition 52

Value Proposition Co-Creation Marketing Account marketing 52

Farland Group

DECEMBER 8, 2022

A working group provides opportunity for a subgroup of the Council (and potentially their teams) to explore new opportunities, further define an existing offering, co-create, etc. Working groups take place outside the cadence of regular Council meetings, so they present an ideal tool to keep momentum going in between full Council sessions.

Co-Creation 40

Co-Creation Meetings 40

Strategic Communications

JULY 5, 2023

PLAGIARISM May Habib is the co-founder and CEO of Writer , an AI writing platform. Regarding plagiarism, ChatGPT presents an interesting situation as the content produced by ChatGPT should be original and unique in the sense that the same prompt should provide a different output each time,” Habib says.

Co-Creation 52

Co-Creation Supply Chain Publishing e-Learning 52

Strategic Communications

OCTOBER 3, 2023

Among the types of content that can be created by AI are emails; social media or blog posts; scripts for videos, presentations, podcasts, and ad campaigns; product descriptions; static and video imagery for use in online stores, social media channels, and printed marketing materials; and visual branding materials like logos.

Marketing 80

Marketing Advertising Co-Creation Media 80

MDI Training

MARCH 4, 2024

What can attendees expect to learn and gain from your presentation? GenAI presents vast innovation poten tial , automating complex tasks, enhancing decision-making, and radically improving efficiency across various sectors. Read More AI Co-Trainer at MDI Management Development by Aline | 24.

Leadership 59

Leadership Digital Transformation Co-Creation Artificial Intelligence 59

Zendesk

SEPTEMBER 19, 2022

Fix the problems.” — Ben Sardella , co-founder of Datanyze. We’ve fired top performers because they didn’t fit our culture [and slowed us down].” — Wiley Cerilli , CEO and co-founder of SinglePlatform. Stay present and accessible. It takes time to break bad habits, so repetition is key.” — Neil Patel , co-founder of Quicksprout.

Co-Creation 52

Co-Creation Sales Decision-making Sales Leadership 52

Arpedio

MARCH 15, 2022

In the report, Forrester presents a landscape overview of emerging vendors in the market of Account-Based Selling technologies. “We see Account-Based Selling tools as a natural evolution to support Strategic Account Management methodology and best practices, such as the SAMA 7-step value co-creation process.”

Sales Technology 10

Sales Technology Co-Creation Account Management B2B 10

CoSell

MARCH 4, 2021

You need to present the idea of partnering in terms that make sense to them. Partnership Co-Selling is how you can virtually qualify B2B sales opportunity. CoSell is a robust platform that makes it easy and fast to automate and scale collaborative co-selling across sales teams. Using a platform like CoSell.io

Co-Creation 52

Co-Creation Decision-making Finance Software 52

Arpedio

JUNE 1, 2023

Success in modern account planning and management has to do with combinations of value co-creation (past, present, future), aligning (internally, externally), and trust-based relationships. The most important thing you can do as a member of a team — in any capacity — is to build relationships and build that trust.

Co-Creation 52

Co-Creation Account Management Account Planning B2B 52

Arpedio

MARCH 7, 2022

ABM should be customer-led and team-enabled Sales and marketing need to co-orchestrate the account plan Mapping out the customer journey is absolutely crucial ABM starts with a mindset change and management needs to support this cultural shift Watch the LinkedIn Live session here. Key takeaways. Why ABM is crucial to the SAM journey.

Co-Creation 52

Co-Creation Account Management Account Planning Key Account Management 52