Red Star Kim

JULY 22, 2022

Despite being published in 2018 (before the Covid pandemic pushed digital marketing into the stratosphere) and being pretty basic it has some good content. So here’ a book review: Build your digital marketing strategy by Steve Brennan. A buyer profile template is provided segmented by personal, needs and digital behaviour.

Digitalization 130

Digitalization Marketing Construction Publishing 130

Nutshell

APRIL 5, 2021

However, in the world of digital marketing, there are plenty of skills that withstand the test of time too. If you’re looking to master the ins and outs of digital marketing, it’s in your best interest to add these to your repertoire, your resume, and most importantly, your brain. 1: A typical digital marketer’s brain.

Digitalization 104

Digitalization Marketing Communication Publishing 104

PartnerTap

FEBRUARY 17, 2021

As companies continue to shift to a remote model, it’s important to understand the impact and digital transformation strategic alliances have gone through. Dinners and face-to-face meetings have been replaced with Zoom happy hours, sales conferences are now virtual, and work from home is the new normal. More than ? The reason for this?

Digital Transformation 98

Digital Transformation Digitalization Management Finance 98

Red Star Kim

MARCH 24, 2023

Many reported that their M&BD team spanned numerous specialist teams including: marketing communications, digital marketing, events and design. Events ranged from major conferences for 300+ people to seminars and webinars for around 30 to small group entertaining. One delegate was organising a Poker Night that evening.

Marketing 130

Marketing Digitalization Communication Media 130

Planview

APRIL 14, 2025

With this feedback, weve created the leading platform for Strategic Portfolio Management (SPM) and Digital Product Development (DPD). These enhancements support leaders and teams in making more informed decisions, collaborating more effectively, and communicating clearly. With Planview, you gain: Scenario modeling and comparison.

Innovation 59

Innovation Decision-making Prioritization Government 59

Red Star Kim

MARCH 17, 2023

Neil remarked that the metaverse was a hot topic in mainstream marketing because it is an uncrowded and uncluttered digital space with emerging digital economies where an early entrant could demonstrate leadership, innovation and differentiation and offer clients a different kind of experience (immersive and interactive ).

Marketing 130

Marketing Transportation Leadership Digitalization 130

Nutshell

OCTOBER 30, 2020

A virtual event platform is a tool that will allow you to recreate the vibe of an in-person conference or trade expo over the internet. This can be difficult to do in a digital setting — especially if a convenient chat option isn’t provided. Let’s dive in: What is a virtual event platform? Audience polls. LEARN MORE.

Software 127

Software Software Internet Digitalization 127

Red Star Kim

AUGUST 30, 2022

Digital integration. Integrated marketing communications. Digital integration – various journeys into digital marketing developments including Book review: Build your digital marketing strategy by Steve Brennan (kimtasso.com). Professional Marketing Forum Conference 2021 PM Forum (kimtasso.com).

Marketing 130

Marketing Digitalization Insurance Communication 130

Hubspot Sales

DECEMBER 8, 2017

Live tweet conferences, and watch your industry followers multiply. CamCard digitizes cards with a simple photo and automatically saves the information to your phone's contacts. Need to jot notes at a meeting or conference? Ditch the easily lost post-it notes and digitize your to-do list with Wunderlist. iOS | Android.

CRM 145

CRM Profitability Sales Meetings 145

Hubspot Sales

AUGUST 11, 2020

Everything from large-scale conferences to staff meetings, to meetings with prospects, are hosted remotely. The platform is accessible for hosting video conference calls of all sizes and gives both the host and guest the ability to join and begin meetings with just one click. Best for: Internal team communication. Image Source.

Software 143

Software Software Meetings Remote Working 143

Hubspot Sales

JANUARY 31, 2021

Here's what you need to know to get more business contacts in today's world, organize them with digital systems, and turn the relationships into opportunities. Social media has become one of the most direct and impactful communication channels for companies of any size. Event & Conferences.

Management 136

Management CRM Suppliers Digitalization 136

Red Star Kim

FEBRUARY 1, 2024

Develop our understanding Skills Ambition and purpose People and productivity Services Marketing, communications, fundraising Accountability Data Governance Inclusion The speakers shared several examples where AI had had a profound impact on marketing and communications and beyond. This should be a major concern to marketers.

Marketing 130

Marketing Leadership Profitability Digitalization 130

Red Star Kim

NOVEMBER 17, 2023

The firm had never worked with a creative agency or run a digital marketing campaign. Both survey and interviews were compiled into a report which was presented at a partner conference with themes for break outs. Two of Britain’s leading communication specialists are to build a brand-new specialist reputation consultancy.

Marketing 130

Marketing Key Account Management Innovation Account Management 130

Nutshell

DECEMBER 17, 2024

In our modern, digital world, email marketing is somewhat of an art form, and its not only reserved for newsletters. Generate leads, organize contacts, segment audiences, track campaigns, and manage communications from a single tool! Drafting and timing your announcement email sequence to perfection takes some know-how.

CRM 62

CRM Marketing Software Software 62

Hubspot Sales

DECEMBER 15, 2020

Call recording software records phone calls in a digital format via voice over internet protocol (VoIP) — which allows you to make calls over internet connection — or traditional phone. The tool automatically connects to a rep’s calendar so it can join any digital voice or web conference meeting. Enter: Call recording software.

Software 141

Software Software Artificial Intelligence Internet 141

Red Star Kim

SEPTEMBER 29, 2023

acquire points and digital trophies for competitiveness) and the ability to incorporate learning resources from social media and other sources. This confirms the vital contribution of the professional services sector at a time when growth in the UK overall is flat-lining. The system will be unveiled at a launch webinar on 1st November.

Meetings 130

Meetings Government Management Finance 130

Red Star Kim

MAY 11, 2023

Most M&BD professionals will have some involvement in brand work – whether through campaigns for brand awareness and activation or brand management (ensuring that all activities and communications are in line with agreed brand guidelines).

Management 130

Management Co-Creation Publishing Leadership 130

Insightly

MAY 6, 2021

Don’t ditch digital. Though we’re on our way back to normalcy, don’t start planning for in-person conferences with customers for this year just yet. . Over the past year, you’ve (hopefully) spent time honing your digital communications and marketing strategy while recognizing the power of a well-crafted email campaign.

Remote Working 98

Remote Working Publishing Digitalization Leadership 98

Hubspot Sales

MAY 25, 2020

For instance, consider going for mid-tier decision-makers, rather than continually trying to communicate with busy business owners. Embrace the New Digital Landscape. Fortunately the digital revolution has left some doors open in this complex environment. Make the Most of Your Data.

Digitalization 111

Digitalization CRM B2B Software 111

Account Manager Tips

SEPTEMBER 15, 2022

Your digital reputation. and settled on a definition that made sense to me: to control my digital reputation. If appropriate, take the conversation offline via chat, email, or conference calls. Slack is hosting their flagship conference in London on October 13th. But it doesn't have to be. Why not join me!

Key Account Management 130

Key Account Management Account Management Media Publishing 130

Account Manager Tips

SEPTEMBER 7, 2022

Your digital reputation. and settled on a definition that made sense to me: to control my digital reputation. If appropriate, take the conversation offline via chat, email, or conference calls. Slack is hosting their flagship conference in London on October 13th. But it doesn't have to be. Why not join me!

Key Account Management 130

Key Account Management Account Management Management Media 130

Red Star Kim

OCTOBER 25, 2023

It has the potential to transform client communications, fast-track the generation of research and thought leadership and fuel content management campaigns. I had the pleasure of meeting Helen Kensett at the recent PM Forum Conference. Another valuable AI-powered tool for the MarTech armoury.

Banking 130

Banking Artificial Intelligence Cybersecurity Key Account Management 130

Hubspot Sales

JUNE 22, 2020

Now that many companies are making the shift to remote work, the ability to onboard new becomes even more challenging because it presents greater barriers to communication and trust-building. When you decide to make a new remote hire and have a start date set, communicate the necessary details to the rest of your team.

Onboarding 137

Onboarding Remote Working Communication Meetings 137

Red Star Kim

JUNE 27, 2023

I’ve worked on a lot of digital projects in the past but want to refresh my knowledge and transfer skills to comms projects and campaigns. 41% Marketing 24% PR/Communications 24% Business development 6% Events 6% Content creation How confident are you about developing and implementing campaigns?

Leadership 130

Leadership Management Stakeholders Communication 130

Strategic Communications

JULY 7, 2021

One of the things I really love about the work I do is the ability to stay continually connected with clients and experts in a number of areas, especially traditional and digital marketing. Attending conferences and trade shows, reading and listening to blogs, webinars, etc., are all great ways to stay up-to-date. How about you?

Digitalization 52

Digitalization Marketing Publishing Communication 52

Red Star Kim

DECEMBER 19, 2023

The challenge was to raise BBK’s profile in an increasingly busy space and ensure that it integrated with the firm’s wider digital marketing (especially it’s SEO and Google rankings). After the campaign, the evergreen content served as a valuable digital asset that continued to draw traffic to the site.

Media 130

Media Insurance Marketing Emotional Intelligence 130

SBI

OCTOBER 16, 2012

Conference. Conference in San Francisco. conferences are in my view essential events for sales leaders that want to hear about the latest trends, technologies and developments in the field of selling. To register for the conference, click here. Sales & Marketing: A Digitally Arranged Marriage. The Sales 2.0

Marketing 52

Marketing Procurement Sales B2B 52

MDI Training

JUNE 26, 2023

In this blog post, we take a quick look at the exciting experiences and trends we witnessed at the conference. Particularly impressive were the vendors that had integrated Chat GPT , which made communication with participants more natural and intuitive. What serves you next? What is Sustainable Individualization in Leadership?

Digital Transformation 96

Digital Transformation e-Learning Artificial Intelligence Leadership 96

Red Star Kim

FEBRUARY 28, 2023

There’s a case study of EVP at DAC Beachcroft PM Conference Report 2022: Strategy implementation (kimtasso.com) There were also comments about the importance of flexible working (including WFH). And looked at how such tools might be applied to both web site SEO strategies and other digital marketing strategies.

Emotional Intelligence 130

Emotional Intelligence Management Business Planning Value Proposition 130

Strategic Communications

JANUARY 19, 2021

In the modern retail landscape, digital is no longer a threat to the in-store shopping experience. Because of this, experts stress how important it is for retailers to have a strong presence in both physical and digital environments. In fact, smart retailers have come to see e-commerce as a tool to boost in-store foot traffic.

Digitalization 52

Digitalization Retail Media e-Learning 52

MDI Training

MARCH 22, 2022

When any kind of communication is cultivated, you can cooperate more easily and effectively as a team. In our guide Successful hybrid leadership – The 3 success factors of hybrid leadership you will get some more tools and tips to increase trust when working hybrid … … or join us at the Leadership Horizon Conference: .

Leadership 98

Leadership e-Learning Digitalization Digital Transformation 98

PandaDoc

OCTOBER 4, 2019

If you can’t clearly communicate your value proposition through a well-written and well-delivered presentation, you’re never going to land the sale. Today, you need visuals that don’t just look good, but that effortlessly communicate your company’s brand positioning, your industry trends, and your prospects’ expectations.

Value Proposition 72

Value Proposition Digitalization Meetings Software 72

Zendesk

DECEMBER 8, 2021

Over the past two years, the Internet has become our conference room, gym, doctor’s office, personal gathering place—basically, our whole life. Businesses need to gain a clear understanding of the type of digital interactions customers want instead of relying on intuition. Business Wire ).

Artificial Intelligence 98

Artificial Intelligence Digitalization Media Communication 98

MDI Training

APRIL 25, 2022

Due to technological progress and, in particular, digitalization and widespread accessibility, employees are no longer tied to a fixed workplace, but can carry out their work from various locations. You know the most important requirements for communication and collaboration that you can implement together in the digital working world.

Financial Services 98

Financial Services Digitalization Leadership Organization 98

Insightly

JUNE 3, 2022

Rather than waiting for a return to “normal,” smart sales teams are seeking a way forward—which requires a creative, hybrid approach that blends digital channels with traditional in-person interactions. In-person conferences are making a comeback, but virtual events are likely here to stay. Adjust tactics for digital leads.

B2B 98

B2B Value Proposition Sales Decision-making 98

Nutshell

OCTOBER 30, 2020

A virtual event platform is a tool that will allow you to recreate the vibe of an in-person conference or trade expo over the internet. This can be difficult to do in a digital setting — especially if a convenient chat option isn’t provided. Let’s dive in: What is a virtual event platform? Audience polls. LEARN MORE.

Software 71

Software Software Internet Digitalization 71

Hubspot Sales

FEBRUARY 15, 2023

You’ll have the confidence boost you need when reaching out to strangers, or that one conference speaker you were hoping to introduce yourself to. Particularly in digital industries, where professionals frequent networking events. What we like: Being honest is a great way to come across as trustworthy.

Meetings 131

Meetings Digitalization Communication Organization 131