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Lessons from a Winning Global Account Management (GAM) Program

Strategic Account Management Association

It designs, integrates, manages ad supports on-site and cloud-based communications and collaboration technologies for organizations around the globe. We conducted client interviews and facilitated group discussions through our customer advisory board. A New Enterprise Account Management (EAM) Program.

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Want to Accelerate Your SAM Journey? Create a Center of Excellence

Strategic Account Management Association

Organizations are already planning for this new- or next-normal hybrid model and have worked hard to elevate the needed skill sets of their commercial teams – especially strategic account managers. This is leading many companies to accelerate their strategic account management journeys and transformations. Three Pillars of Success.

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Back to the Future: F2F selling is returning, but virtual selling is here to stay

Strategic Account Management Association

Just when customer account teams and salespeople were beginning to grow accustomed to virtual-only sales and account management, a return to (some) face-to-face interactions is on the horizon. But when we need to buy next-generation yield management tools for a new 5 nanometer process fab? We’ve been using e-auctions for 20 years.

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FROM EXECUTIVE SPONSORSHIP TO EXECUTIVE ENGAGEMENT

Strategic Account Management Association

Strategic account management is a team sport and requires cross-functional, multi-tiered vertical level engagement and strong accountability. The executive sponsor has a role in creating and building the customer-centric culture for strategic account management. Empathy can be used to listen as well as communicate.

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20 insights on change management processes and communication

Red Star Kim

I facilitated an inhouse change management workshop for a law firm recently. We looked at change management through the lens of both individual and organisational change. And here are 20 insights on change management processes and communication. Change management process. Change communications.

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The Importance of Change Management in Account Planning

Upland

A lthough change can be scary, difficult and potentially costly if not managed correctly, it is ultimately the key to achieving higher win rates, championing large buying groups, and growing revenue. A key piece to accomplishing that simplified approach is an effective change management plan, and consistent ongoing execution.

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Fostering Effective Team Communication Through Management Training

Strategic Planning and Management Insights

Learn more about how we can help you and your team create a strategic plan with our strategic planning facilitator and ensure your strategy gets cascaded throughout your organization with our strategy consulting services.