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Meeting sales targets virtually is possible, but it does require specific skills and techniques that help you build relationships and make value propositions without ever meeting your customers face-to-face. In this post, we’ll cover everything you need to know to excel at virtual sales, including: What is virtualselling?
COVID has greatly affected the buying and selling process. A recent Korn Ferry survey of global sales organizations revealed that virtualselling is here to stay, with fewer than 2% expecting the changes to be temporary. Changes include the addition of more, and likely new, stakeholders entering the buying and selling process.
What Does ‘VirtualSelling’ Mean? VirtualSelling Technology Virtualselling is when a salesperson utilizes the power of virtual meetings technology, such as Zoom or Skype, to pitch a sale to a prospect. However, virtualselling also has its unique challenges.
The transition to “virtualselling,” “remote selling,” or “distance selling” has become the new standard in the wake of the COVID-19 pandemic, transforming what was once a rarity into a routine practice. With AI, even more opportunities are now opening up to improve this.
They’re tied together by systems thinking, cross-functional collaboration, and communication, and in some cases, include sales support services. Cross-functional Collaboration and Communication (with a sales enablement charter for alignment) – both with the sales team and the collaborators – comes next. Use your best judgment.
Q: What are your customers doing to adapt to - or leverage - the trend towards distributed sales teams and remote selling? It’s hard to believe we’ve had one year to adapt to our new normal of virtualselling, but a lot of lessons have been learned along the way.
Was there active two-way communication on those assets? Go-to-market teams can move away from low-engagement, static slideshows to fully-branded, interactive selling experiences that transform the selling process. Nearly all businesses have moved towards virtualselling.
A majority of Qstream’s customers selling models are through field sales models and recently moving to virtuallyselling. Remote selling requires communication Remote selling requires constant communication, and that means constant training.
By coaching salespeople on how to listen, communicate, and understand and meet customer needs, they can create a positive customer experience, leading to higher customer satisfaction and loyalty – and thus higher retention rates. Enhances Customer Relationships : Sales coaching can also help to build better relationships with customers.
Machine learning and artificial intelligence can handle them: analyze tons of data and make strategic predictions, cover multiple communication channels, provide valuable advice, and automate most of your routine tasks. As the same State of Sales 5th edition claims, salespeople, on average, sell only 28% of their working hours.
COVID-19 has accelerated a trend already underway toward increased virtual interactions between customers and their suppliers. As vaccines are distributed and we move beyond the most acute phase of the pandemic, most salespeople believe virtualselling is here to stay. Just 5 percent report no success at all ( Figure 3 ).
Benefits of Virtual Sales Training As the name suggests, virtual sales training is instruction beyond face to face. It can take the form of a video conference where the facilitator and sellers are in separate locations, or it can be done in a simulated environment, using eLearning platforms.
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