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Book review: Influential Internal Communication by Jenni Field

Red Star Kim

I haven’t reviewed a book on the topic of internal communication and yet it’s a vital element of marketing, branding, organisational culture, change management and leadership. This contemporary book (published in 2021) is just 200 pages and is subtitled “Streamline your corporate communication to drive efficiency and engagement”.

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What Your Employees Don’t Know Could Hurt You: How Effective Communication Builds Strong Brand Ambassadors

Strategic Communications

I’m often surprised that the most overlooked audience, when it comes to communicating with key constituents, is the internal or employee audience. Companies are generally pretty good about recognizing that they need to communicate with customers and prospects, but employees tend to be an afterthought. their benefits?

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Implementing the Building Blocks of Sales Enablement: Mastering the Sales Systems

Mike Kunkle

[This post was originally published here , in my Sales Enablement Straight Talk newsletter] Today, I want to delve into the nuances of the systems that support the Building Blocks of Sales Enablement framework. The former may also include more hypothetical questions, while the latter would likely lean toward behavioral.

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What Is a Joint Venture? [+ How It Can Grow Your Business]

Hubspot Sales

Pro tip: I cant stress this enough clear, frequent communication is non-negotiable in a joint venture, especially when working with a competitor. If youre thinking about a joint venture (or any kind of business partnership), prioritize laying the right groundwork upfront. government incentives (e.g.,

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The Best Cold Call Script Ever [Template]

Hubspot Sales

A modern enterprise communication solution can help simplify your outbound communications by connecting your telephone sales with your other digital channels. If you can find hand-raisers (people already interested in the product or service your company provides), prioritize calling them first. Pique curiosity.

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Why Your B2B Company Needs A Revenue Operations Strategy

Hubspot Sales

Here on the HubSpot blog, we’ve published several posts outlining ways sales and marketing organizations can work better together. Essentially, sales and marketing alignment comes down to communication between those two separate functions. Sales and Marketing Alignment vs. Revenue Operations. Image Source.

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10 Must-Have Inside Sales Technologies

Hubspot Sales

By ensuring your inside sales reps have the tools they need to operate, your business success and growth will be in reach thanks to improved efficiency, visibility, communication. As HubSpot users, reps can prioritize their sales calls using contact data from the CRM.). Video and Screen-Sharing Tools. Wireless Headsets.