Miller Heiman Group

OCTOBER 1, 2018

The first major wave of computer-based CRM hit in July 1993, led by Tom Siebel, who designed the landmark on-premise CRM product, Siebel Systems. A full decade earlier, Kate and Robert Kestnbaum paved the way for Siebel when they pioneered the concept of database marketing, an electronic hub of customers, prospects and commercial contacts.

CRM 71

CRM Computers and Electronics Internet Digitalization 71

Zendesk

MARCH 22, 2022

Here’s a breakdown of the three kinds of products you might sell as a tech sales rep: Software products. Software solutions can be sold as on-premise programs that are directly installed onto the customer’s computer or as SaaS (software as a service), which runs on the vendor’s servers and operates through an Internet browser.

Computers and Electronics 98

Computers and Electronics Software Software Sales 98

Hubspot Sales

OCTOBER 1, 2021

65% of sales professionals use a CRM and 97% consider sales technology “very important” or “important”, according to LinkedIn State of Sales 2020. However, that leaves one-third of sales professionals not using CRMs. We're using a lot more of it than we might think in our daily lives as well as at work.

CRM 136

CRM Innovation Computers and Electronics Supply Chain 136