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SAMA’s Annual Conference: The Ultimate ROI

Strategic Account Management Association

To navigate today’s ever-changing marketplace, modern SAM practitioners need to lead with agility and view strategic account management as a business imperative — themes we are excited to explore at the SAMA 2024 Annual Conference in Miami, FL, at the legendary Fontainebleau Miami Beach hotel, May 21 - 23.

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28th PM Forum Conference: Organisational culture, mentoring, digital distraction, ESG and client experience (2023)

Red Star Kim

For over 20 years I have attended and reported on the annual Professional Marketing conference. The latest conference was reported in the winter edition of PM Magazine. The theme of the 28 th conference this year was “ Harness the power within your firm – creating stellar marketing for the future”.

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PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback

Red Star Kim

PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback. After two years online, you could feel the excitement of being face-to-face with 150 people in the familiar TUC Conference Centre in London’s West End. Previous conference reports. Implement strategy.

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SAMA Honors Professor Noel Capon with Lifetime Achievement Award

Strategic Account Management Association

The Strategic Account Management Association (SAMA) honored Professor Noel Capon with a lifetime achievement award at the 2024 SAMA Annual Conference. The award recognizes Capon’s unparalleled legacy and his enduring commitment to transforming the practice of strategic account management.

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Best Practices For Conference Follow-Up

Sales Outcomes

B2B in-person conference events are getting back into the sales and marketing initiative mix, so it’s time for a best practices refresher on conference follow-ups. There are three steps I apply after a conference that enables me to maximize the ROI of my time and money investment: Three Best Practices For Conference Follow-Up 1.

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Budgeting Bear’s Guide to the 2024 ICMA Conference

Envisio

I’m here to talk about the bear-y exciting upcoming 2024 ICMA Conference in Pittsburgh! Come find me—Budgeting Bear—at the 2024 ICMA Conference in Pittsburgh. The post Budgeting Bear’s Guide to the 2024 ICMA Conference appeared first on Envisio. See you soon, Pittsburgh! So there you have it, folks!

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SAMA Annual Conference 2024 highlights

Arpedio

At the conference, the learning environment is designed to be anything but conventional. This year’s conference not only provided a platform for like-minded professionals within the SAM space to connect and collaborate but also ignited a spirit of innovation that will undoubtedly drive the future of SAM.