Strategic Account Management Association

JUNE 14, 2021

AVI-SPL is a digital enablement solutions provider that serves 86 percent of the Fortune 100. This research revealed that our clients’ greatest need for strategic alignment was in envisioning and maintaining a digital enablement roadmap. By Danielle Matteson, Vice President, Strategic Accounts Program, AVI-SPL.

Global Accounts 520

Global Accounts Account Management Management Brainstorming 520

Red Star Kim

JULY 22, 2022

Despite being published in 2018 (before the Covid pandemic pushed digital marketing into the stratosphere) and being pretty basic it has some good content. So here’ a book review: Build your digital marketing strategy by Steve Brennan. A buyer profile template is provided segmented by personal, needs and digital behaviour.

Digitalization 130

Digitalization Marketing Construction Media 130

Arpedio

MAY 30, 2022

Key takeaways from SAMA’s Annual Conference. ? Last week more than 500 Strategic Account Managers (SAMs) and leaders of SAM programs gathered in New Orleans for the annual Strategic Account Management Association (SAMA) conference. Marketing supports messaging, digital advertising, and critical signals that informs the SAM.

Digital Transformation 52

Digital Transformation Account Management B2B Advertising 52

Vantage Partners

OCTOBER 27, 2020

Overview The 2020 ASAP BioPharma conference came to a close a month ago and marked another year of bringing together talented and thoughtful strategic alliance professionals to share and reflect on their experiences in this field.

Digitalization 83

Digitalization Organization 83

Hubspot Sales

OCTOBER 26, 2017

Professional conferences are not only an opportunity to meet industry leaders -- and maybe do a little prospecting -- they’re also a way to break yourself out of your usual routine and pick up new skills. After all, as valuable as conferences can be, they’re still time away from the office. The Best Sales Conferences.

Artificial Intelligence 111

Artificial Intelligence Sales Leadership Leadership Sales 111

Strategic Account Management Association

AUGUST 24, 2021

This blog post is based on a keynote presentation from the 2021 SAMA Annual Conference. Impact of Digital: Digital impact on SAM was already significant and the pandemic has accelerated adoption by ten times or more. Ask yourself: What does the acceleration of digital adoption and the explosion of available data mean for SAM?

Stakeholders 520

Stakeholders Supply Chain Digitalization Shareholders 520

Customer Think

NOVEMBER 3, 2023

Welcome to a pivotal guide crafted for event organizers, professionals, and marketers aiming to revolutionize their conference marketing strategies in 2024. In a market burgeoning with opportunities, it’s staggering that, as per 10times.com, almost 40,000 conferences took place in 2023, just in the US alone.

Marketing 59

Marketing Organization Digitalization 59

Zendesk

JULY 30, 2021

But even with all the talk of creating frictionless and convenient ways for customers to get in touch, one big thing was missing: digital messaging channels like Facebook Messenger, Instagram and WhatsApp. So people turned to digital channels—like ecommerce shopping and contactless store pickup. And that happened almost overnight, too.

Retail 98

Retail Digital Transformation Digitalization eCommerce 98

Nutshell

APRIL 5, 2021

However, in the world of digital marketing, there are plenty of skills that withstand the test of time too. If you’re looking to master the ins and outs of digital marketing, it’s in your best interest to add these to your repertoire, your resume, and most importantly, your brain. 1: A typical digital marketer’s brain.

Digitalization 104

Digitalization Marketing Communication Publishing 104

Scovel

MAY 10, 2021

A Digital Marketing Consultancy reviews your current online presence and helps in enhancing it to a further extent. Below are the reasons why your company should consider a Digital Marketing Consultancy. They are affordable assets: Digital Marketing Consultants possess great resources of marketing experts.

Digitalization 59

Digitalization Marketing Advertising Media 59

Showpad

SEPTEMBER 11, 2020

Traditional in-person conferences are a thing of the past — at least for the time being. Of course, attending a virtual conference from your home office or kitchen table is certainly different than being in a large conference hall surrounded by your peers. How to get the most from TRANSFORM. Make a game plan.

Digital Transformation 59

Digital Transformation Media Meetings Digitalization 59

PartnerTap

FEBRUARY 17, 2021

As companies continue to shift to a remote model, it’s important to understand the impact and digital transformation strategic alliances have gone through. Dinners and face-to-face meetings have been replaced with Zoom happy hours, sales conferences are now virtual, and work from home is the new normal. More than ? 1] Banford, Jim.

Digital Transformation 98

Digital Transformation Digitalization Management Finance 98

Upland

AUGUST 18, 2023

Undoubtedly it will be quite unique from previous conferences. Walking to the conference and back, however, shouldn’t be an issue, especially during daylight hours. One helpful tip with dealing with people on the street in San Fracisco in general is to avoid physical contact, and don’t take anything from anyone. Is SOMA Safe?

Artificial Intelligence 195

Artificial Intelligence Account Planning Innovation Digital Transformation 195

Red Star Kim

FEBRUARY 16, 2023

Urgency was driven by the timing of a one day partner conference scheduled for November 2021. At the conference they focused on the overall vision, the next generation and strategic priorities, expectations of partners, client service and sector. At the November 2022 partner conference, sector heads presented their growth plans.

Value Proposition 130

Value Proposition Government Facilitation Profitability 130

Red Star Kim

MARCH 17, 2023

Neil remarked that the metaverse was a hot topic in mainstream marketing because it is an uncrowded and uncluttered digital space with emerging digital economies where an early entrant could demonstrate leadership, innovation and differentiation and offer clients a different kind of experience (immersive and interactive ).

Marketing 130

Marketing Transportation Leadership Digitalization 130

Zendesk

NOVEMBER 4, 2021

“And now a lot of organizations have brought back some element of being back in the office, whereas Zendesk really leaned all in on embracing the digital-first idea.”. To successfully complete that digital transformation, Zendesk’s leaders had to find new tools and processes that empowered employees to thrive in a remote work environment.

Digital Transformation 52

Digital Transformation Digitalization CRM eCommerce 52

Strategic Communications

JULY 7, 2021

One of the things I really love about the work I do is the ability to stay continually connected with clients and experts in a number of areas, especially traditional and digital marketing. Attending conferences and trade shows, reading and listening to blogs, webinars, etc., are all great ways to stay up-to-date. Recommended Reading.

Digitalization 52

Digitalization Marketing Publishing Communication 52

Red Star Kim

FEBRUARY 8, 2024

At the recent Business Development for Professionals – 2024 Virtual Conference – MBL Seminars I presented a session entitled “Supporting Fee-Earners in Sales Targeting”. I’ve summarised the key points here as a supplementary learning resource for the delegates. Some automated systems (e.g.

Value Proposition 130

Value Proposition Key Account Management Digitalization Sales 130

Showpad

OCTOBER 24, 2019

If you haven’t saved your spot yet, register today to be part of the world’s leading Sales Enablement conference. . She was dubbed a Top 10 Global Influencer in Digital Transformation by IBM and a Global Top 10 Marketing Thought Leader by Thinkers360.

Sales 56

Sales Digital Transformation Onboarding Stakeholders 56

Customer Think

DECEMBER 8, 2022

Events have been an essential part of the B2B marketing mix forever, and they are always evolving, adjusting to market forces. The pandemic was not the only recent driver for change. Buying behavior changes. New tools and techniques e.

B2B 72

B2B Marketing Digitalization 72

Sales Gravy

NOVEMBER 14, 2024

Event Flexibility: DrinkCurious provides both virtual and in-person tastings, including options for trade shows, private gatherings, and post-conference events, accommodating various client needs. In a world filled with automated emails, digital advertising, and competing messages, it’s easy for outreach to get lost in the noise.

Advertising 78

Advertising Sales Digitalization Meetings 78

MDI Training

JUNE 12, 2024

Photo credits: Jenny Theolin From Typewriters to AI: Leadership Over the Past 60 Years This was our Leadership Horizon Conference of 2024! Baby Boomers began to integrate these new technologies into the workplace, setting the stage for the digital revolution. Click here and immerse yourself in the Highlights.

Leadership 105

Leadership Computers and Electronics Digital Transformation Innovation 105

Xant

MAY 13, 2021

Since the landscape has changed dramatically in the past year, here’s what changed about the traditional inside sales vs. outside sales conversation and how sales are building new, digitally enabled teams, no matter where they set up their workspace. The Death of the Conference Room Meeting.

Sales 99

Sales Stakeholders Digitalization Construction 99

MDI Training

AUGUST 27, 2024

August 2024 | Leadership and AI , Leadership in the digital transformation , Short Knowledge Bits | 0 Comments Navigating the Ethical Challenges of Algorithmic Decision-Making You prefer to listen to this article? LinkedIn Download our International Whitepaper: What serves you next? Click below to access our AI speech-generated audio.

Decision-making 81

Decision-making Digital Transformation Artificial Intelligence Leadership 81

Showpad

OCTOBER 14, 2020

To help, here are six of the best digital prospecting techniques to incorporate into your sales strategy: . Why is social selling such an important digital sales prospecting technique? Host a digital event. The pandemic put a damper on in-person conferences and summits, but events have not stopped altogether.

Digitalization 52

Digitalization Artificial Intelligence Sales Media 52

MDI Training

JULY 4, 2024

Photo credits: Jenny Theolin Leadership in Transition: Insights from Leadership Horizon 2024 This was our Leadership Horizon Conference of 2024! MDI’s Leadership Horizon Conference retook place this year on June 4 at SO/Vienna and was dedicated to the increasing fusion of leadership practices and Artificial Intelligence (AI ).

Leadership 52

Leadership Artificial Intelligence Digital Transformation Decision-making 52

MDI Training

JULY 4, 2024

Photo credits: Jenny Theolin Leadership in Transition: Insights from Leadership Horizon 2024 This was our Leadership Horizon Conference of 2024! MDI’s Leadership Horizon Conference retook place this year on June 4 at SO/Vienna and was dedicated to the increasing fusion of leadership practices and Artificial Intelligence (AI ).

Leadership 52

Leadership Artificial Intelligence Digital Transformation Decision-making 52

MDI Training

JULY 4, 2024

Photo credits: Jenny Theolin Leadership in Transition: Insights from Leadership Horizon 2024 This was our Leadership Horizon Conference of 2024! MDI’s Leadership Horizon Conference retook place this year on June 4 at SO/Vienna and was dedicated to the increasing fusion of leadership practices and Artificial Intelligence (AI ).

Leadership 52

Leadership Artificial Intelligence Digital Transformation Digitalization 52

Red Star Kim

FEBRUARY 1, 2024

On 18 th January 2024, the Next conference reported on the 16 th edition of the Life Trends report on the midterm future of business, technology and design Keeping up with the pace of change – Accenture Life Trends 2024 | LinkedIn Where’s the love? This should be a major concern to marketers.

Marketing 130

Marketing Leadership Profitability Digitalization 130

Red Star Kim

DECEMBER 19, 2023

The challenge was to raise BBK’s profile in an increasingly busy space and ensure that it integrated with the firm’s wider digital marketing (especially it’s SEO and Google rankings). After the campaign, the evergreen content served as a valuable digital asset that continued to draw traffic to the site.

Media 130

Media Insurance Marketing Emotional Intelligence 130

MDI Training

AUGUST 23, 2024

His core competence is leadership in digital transformation. October 2024 | Best Practice , Digital Transformation , Leadership and AI | 0 Comments Step by Step to Success with AI-supported Solutions Do you prefer to listen to this article? His main interest is to make the world a better place through excellent leadership.

Leadership 52

Leadership Artificial Intelligence Digital Transformation Digitalization 52

MDI Training

AUGUST 23, 2024

His core competence is leadership in digital transformation. October 2024 | Best Practice , Digital Transformation , Leadership and AI | 0 Comments Step by Step to Success with AI-supported Solutions Do you prefer to listen to this article? His main interest is to make the world a better place through excellent leadership.

Leadership 52

Leadership Artificial Intelligence Digital Transformation Digitalization 52

MDI Training

AUGUST 23, 2024

His core competence is leadership in digital transformation. Read More Weak vs. July 2024 | Leadership and AI , Leadership Tips , MDI Inside | 0 Comments Photo credits: Jenny Theolin Leadership in Transition: Insights from Leadership Horizon 2024 This was our Leadership Horizon Conference of 2024!

Leadership 52

Leadership Digital Transformation Artificial Intelligence Digitalization 52

Red Star Kim

MARCH 24, 2023

Many reported that their M&BD team spanned numerous specialist teams including: marketing communications, digital marketing, events and design. Events ranged from major conferences for 300+ people to seminars and webinars for around 30 to small group entertaining. One delegate was organising a Poker Night that evening.

Marketing 130

Marketing Digitalization Communication Media 130

MDI Training

JUNE 12, 2024

Photo credits: Jenny Theolin From Typewriters to AI: Leadership Over the Past 60 Years This was our Leadership Horizon Conference of 2024! Baby Boomers began to integrate these new technologies into the workplace, setting the stage for the digital revolution. Click here and immerse yourself in the Highlights.

Leadership 52

Leadership Computers and Electronics Artificial Intelligence Digital Transformation 52

MDI Training

JUNE 12, 2024

Photo credits: Jenny Theolin From Typewriters to AI: Leadership Over the Past 60 Years This was our Leadership Horizon Conference of 2024! Baby Boomers began to integrate these new technologies into the workplace, setting the stage for the digital revolution. Click here and immerse yourself in the Highlights.

Leadership 52

Leadership Computers and Electronics Artificial Intelligence Digital Transformation 52

Red Star Kim

AUGUST 7, 2023

These are shared with their colleagues to act as a further prompt as well as inspiring others to try something new too The entire firm takes part in Tech Timeout Tuesday each year as an annual commitment to boost their digital wellbeing.

Communication 130

Communication Management Value Proposition Stakeholders 130