People & Problems: The core of strategic account planning
Strategic Account Management Association
FEBRUARY 3, 2022
Tim Zierden, VP of Enterprise Dealer Partnerships at Cox Automotive, recently articulated to me the importance of leaning on Cox’s customer success team to uncover key insights. We all know it: There is no sale more valuable than one made to an existing customer. They’re critical,” he said. They’re our feet on the street.”.
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