Strategic Account Management Association

FEBRUARY 3, 2022

This gives me insight into the state of enterprise sales organizations outside my own, lending me a bird’s eye view into the ways that revenue teams are embracing the current state and accelerating the digital transformations that have become all the more urgent for every one of us over the last two years.

Account Planning 400

Account Planning Supply Chain Prioritization Digital Transformation 400

Showpad

NOVEMBER 16, 2021

Meet Matt Ondrejko, Vice President of Global Marketing at Valmont Industries. In this interview, Matt shares his perspective on how to get a business to digital faster using methods and tools that reduce print and increase customer insights in a non-traditional sales environment. . Moving digital has helped with this. .

Digital Transformation 98

Digital Transformation Digitalization Marketing Sales Environment 98

Hubspot Sales

JANUARY 31, 2018

Meeting in person was not only expensive, it was also a huge pain. A simple 45-minute meeting became a three-hour ordeal -- and all this just to start a relationship and conduct a basic needs analysis. In-person meetings are the most inefficient process imaginable. Get an automated meetings booking app now.

Sales 145

Sales Media Meetings Brainstorming 145

Cosawi

JANUARY 31, 2020

In both Sales and Marketing, we work so hard on customer centricity, customer focus and customer knowledge. Yet do we truly understand the customer’s buying journey – from the moment they realize a need for a product or service, i.e., the point of inspiration, to the point of purchase? Roles in Digital Economy.

Co-Creation 52

Co-Creation Marketing Sales Innovation 52

Showpad

OCTOBER 9, 2020

The only way to provide value to the buyer is to be customer obsessed and know your customers deeply. Collecting and documenting customer knowledge can help your reps tailor the buyer experience to each customer. . This disorganization leads to every team thinking differently about the customer. .

Co-Creation 40

Co-Creation Healthcare B2B Customer Knowledge 40

PandaDoc

MAY 28, 2024

Consultative sales, by definition, is a selling strategy that focuses on meeting customer needs. Salespeople gain a deeper understanding of prospective customers, demonstrating knowledge and building trust. A deeper understanding of customer needs leads to insights that build trust. What is consultative sales?

Sales 52

Sales e-Learning Healthcare Software 52

Zendesk

MAY 25, 2022

Businesses looking to digitize often need help installing or understanding their new tech. This way, customers will be able to use the software effectively soon after they buy it. If you can find the intersection of customer knowledge and product knowledge, you’re in a prime position to make a sale.

B2C 52

B2C Sales B2B Decision-making 52