Strategic Account Management Association

SEPTEMBER 11, 2020

In strategic account management, companies have to address the never-ending question of how to differentiate themselves and gain market share. I’m talking about customer experience management (CXM), which I would argue may be the single most important investment a company can make in today’s cut-throat business climate.

CXM 520

CXM Account Management Customer Experience Management 520

Customer Think

FEBRUARY 1, 2024

In the past year, at least 24 new discoveries were made in the immature field of Customer Experience Management (CXM). As I write and talk about CX (Customer Experience), CS (Customer Service and Customer Success), and CXM, I continually realize there is still […]

CXM 113

CXM Customer Experience Customer Success Management 113

Customer Think

MAY 8, 2023

Chief Customer Officer strategy varies widely, with a mix of defense and offense playbooks. Defensive plays in customer experience management (CXM) are in Service, Loyalty programs, Net Promoter System, and closed-loop Voice of the Customer (VoC).

CXM 78

CXM Onboarding Account Management Customer Experience 78

SmartKarrot

JUNE 15, 2021

Role: Vice President of Customer Success Location: Remote, United States Organization: Parsable As a Vice President of Customer Success, you will drive Customer Success strategy and roadmap to ensure measurable success, retention, and expansion across various industry segments.

Customer Success 10

Customer Success CXM Stakeholders Performance Review 10

SmartKarrot

AUGUST 17, 2020

Here are those four questions: How do I measure customer experience? How do I improve customer experience? What is customer experience management? What causes a bad customer experience? How to measure customer experience. There are many ways to measure the quality of the customer experience you deliver.

Customer Experience 19

Customer Experience CXM Advertising Customer Success 19

SmartKarrot

MARCH 9, 2021

CXM = The art and science of coaxing lifetime loyalty from daily transactions.”. Steve Curtin is widely known in the field of customer service. His bestseller book on customer experience – ‘Delight your customers’ mentions simple ways to raise customer service to extraordinary. The customer.”.

Customer Experience 19

Customer Experience CXM Customer Success Internet 19

SmartKarrot

FEBRUARY 16, 2022

97% of customer experience managers say CXM is a business strategy that helps create loyal customer relationships. 89% of CX managers express that customer experience management (CXM) helps improve customer satisfaction. How can technology enhance customer experience?

Customer Experience 10

Customer Experience CXM B2B Decision-making 10