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The Future of SAM – Revisited

Strategic Account Management Association

Impact of Digital: Digital impact on SAM was already significant and the pandemic has accelerated adoption by ten times or more. Ask yourself: What does the acceleration of digital adoption and the explosion of available data mean for SAM? Customers are looking for more than physical interactions.

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What is cross-selling? Everything you need to know to increase sales and customer value

PandaDoc

For example, if a customer is considering buying a basic smartphone, a salesperson could upsell that customer to buy a premium model with more features. Both of these strategies can be highly effective when implemented right, leading to higher sales and customer value. Want to learn more about upselling?

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Shifting Gears: Transforming Traditional Automotive Software Delivery in the Digital Age

Planview

To remain relevant and competitive, automotive companies must embrace digital transformation across their operations. By adopting Value Stream Management (VSM), companies can optimize workflows, enhance collaboration, and maintain a laser focus on delivering customer value.

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THE 10-K FILING: THE MOST IMPORTANT DOCUMENT THAT SAMS NEVER READ

Strategic Account Management Association

For the CXO, they care about three categories of value: value to their customers, value to their firm and value to themselves. “So, So, Jacques, how do You define value?”. Both the CXO and salesperson will have their own definitions of value. Beware: This is not a one-size-fits-all exercise.

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Tech Leaders Are Rethinking Software Delivery. Here’s the Evolution Taking Shape

Planview

Organizations are looking to increase productivity, efficiency, velocity, and quality in their digitalization efforts while justifying the rapidly expanding level of investment in technology. The Challenges Faced by Tech Leaders (0:23-1:22) A few common themes have emerged in recent conversations with tech leaders.

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Five Strategies for Building Customer Value with Digital Content

Customer Think

The need to drive customer loyalty through digital interactions has never been higher. Executives surveyed by McKinsey on average expect digital revenues from e-commerce to represent 31% of total sales by 2024—up from 20% in 2022.

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Digital Health Industry Value Chain: Deep Dive

Flevy

The Digital Health industry is at the forefront of transforming healthcare delivery by integrating cutting-edge technology with traditional healthcare practices. Maintaining a robust value chain in the Digital Health sector is crucial for ensuring accessibility, efficacy, and patient engagement.