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The Healthcare industry is a cornerstone of societal well-being, encompassing a vast array of services from primary care and specialized medical treatments to pharmaceutical manufacturing and health insurance. A thorough value chain analysis helps identify opportunities for value creation and operational improvement.
In a previous article , we discussed the factors driving up to 85% of business leaders to consider the customer-value approach as critical to success. In order to become customer-value oriented and value-creating in your sales you need to understand what customervalue is and how to create it.
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