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The Mutual Value Engine: Fueling Sustainable Organic Growth.

Luminas Strategy

Embed your teams within your customers operations. At Luminas Strategy, our Customer Value Xcelerator (CVX) involves in-depth customer interviews with key stakeholders, helping clients understand where and how they deliver differential value to their customers, and how they stack up to those customers next best alternative (the competition).

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Want to Accelerate Your SAM Journey? Create a Center of Excellence

Strategic Account Management Association

Organizations are already planning for this new- or next-normal hybrid model and have worked hard to elevate the needed skill sets of their commercial teams – especially strategic account managers. The pandemic has forced organizations to pivot and reinvent how they engage with customers. Five Elements of a COE.

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FROM EXECUTIVE SPONSORSHIP TO EXECUTIVE ENGAGEMENT

Strategic Account Management Association

In our organization’s work, we see much confusion and lack of clarity on executive sponsorship, even when it is in place. The SAM should be able to count on the help of the executive sponsor in amplifying the voice of the customer throughout the organization, particularly at the executive level.

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The Future of SAM – Revisited

Strategic Account Management Association

Regardless of the organization we work at, we could be outspent, out resourced or out marketed but we do have the opportunity to outthink our competition. On a global scale, he’s worked for Hovione, Lonza and other private equity and venture capital organizations. Delegate directly to your customers. The future is now.

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A Product Platform Empowers Your Organization and Unlocks Customer Value

SBI Growth

A Platform elevates your offerings from merely functionally adequate to a driver of an emotional bond with your customers. To get there, you must set the standard across four key facets of your organization: Product Management Operations Human Resources Customer Success and Customer Experience.

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Tech Leaders Are Rethinking Software Delivery. Here’s the Evolution Taking Shape

Planview

A Guide to Product Operating Models: What Every Executive Needs to Know Alan and Razat Talk Software Delivery Methodology (0:00-0:23) Alan and Razat discuss how the product operating model can help tech leaders at any organization increase the velocity and improve the quality of their software development competency.

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4 Ways to Impact Price Realization

Holden Advisors

This is particularly true in a B2B organization, where prices are negotiated on a deal-by-deal basis and it's not easy to change a list price and have realized prices reflect that same degree of change. What they lack is the "why" and "how" that comes from qualitative analysis and time spent speaking to the customer. Chart the course.