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Axonius nabs $100M at a $1.2B valuation for its asset management cybersecurity platform

Openview

Axonius , which lets organizations manage and track computing-based assets that are connecting to their networks — and then plug that data into some 300 different cybersecurity tools to analyse it — has closed a round of $100 million, a Series D that values the company at over $1 billion ($1.2 billion, to be exact). “We

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11 Fresh Ways to Say "For Example"

Hubspot Sales

Whether you’re in a meeting, drafting an email, talking on a sales call, giving a presentation, or writing a memo, using strong, persuasive, varied language gets your point across more effectively. Suppose that all the time you currently spend in your CRM could be put toward emailing, calling, and meeting with prospects.”.

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System review: CogniClick for instant, personalised research reports using AI

Red Star Kim

I had the pleasure of meeting Helen Kensett at the recent PM Forum Conference. Another valuable AI-powered tool for the MarTech armoury. So here’s a brief system review: CogniClick for instant, personalised research reports using AI.

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3 Critical Seller Skills for Selling Cloud Computing and Security Tools in Today’s Economy

Force Management

Every industry is impacted by the ongoing economic uncertainty in recent months, including cloud data and cybersecurity sales. Now is the time to support new behaviors on your sales team to help reps have greater impact and meet your revenue objectives.

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Referrer and Intermediary Management – Silos, Targets and Culture

Red Star Kim

At the end of January, I enjoyed meeting delegates (at the Novotel at Tower Hill) on the MBL “Developing more work from referrers and intermediaries” workshop. Cross-pollination could be achieved by having people attend meetings for different departments.

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Be more strategic – A metaphor: Analyse, join and align the dots

Red Star Kim

This short article explains why humans are so good at noticing patterns (and even better than AI algorithms) and outliers: Why the Human Brain Is So Good at Detecting Patterns | Psychology Today Join the dots We take our data, information and insights and talk to people in our firm in meetings and workshops.

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Key Performance Indicators (KPIs): The Ultimate Guide

ClearPoint Strategy

If you’re not meeting a key performance indicator target, it’s a sign there’s either a strategic or operational problem that will prevent you from reaching your goal. For an example, consider X Company that sells cybersecurity software. KPIs should provide insights that become the basis of strategy meeting discussions.