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B2B Buyers: The Latest Stats Salespeople Must Know [+HubSpot Data]

Hubspot Sales

Like most modern buyers, I had already done a wealth of research leading up to my decision, and nothing the salesperson said was going to make me walk away with anything other than the brand and model I showed up to buy. Ninety-five percent use the software to some degree, 78% use it regularly, and only 5% don’t use it at all.

B2B 116
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Got CXM? Why customer experience management isn’t just a nice-to-have for strategic account management

Strategic Account Management Association

I’m talking about customer experience management (CXM), which I would argue may be the single most important investment a company can make in today’s cut-throat business climate. First, a definition of terms: CRM CRM software keeps sales processes organized and aligned with best practices up to the point that a deal is closed.

CXM 520
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How the Digital Revolution is Transforming Automotive Supply Chains

Planview

However, a transformative shift is underway, characterized by the transition from traditionally siloed supply chains to digitally integrated supply chains. This shift leverages advanced technologies, automation, and integrated software platforms to create a more connected, efficient, and responsive network.

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The Challenge of Selling Expertise (Not Product)

Strategic Account Management Association

So, from the customer’s and service team’s perspective the SAM represents the expertise and can make things happen for those customers. Michael Thomas: We typically see three recurring issues that put SAMs at a disadvantage when talking to senior decision makers at a strategic account. Selling Expertise.

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The Best Software for Architects: What’s Your Tech Stack?

Nutshell

Finding the best software for architects is one way to ensure that your designs have the impact you desire and that your projects run smoothly. This guide sets the great architecture software apart from the good and provides you with the information you need to ensure you have the tools you need to succeed.

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Shifting Gears: Transforming Traditional Automotive Software Delivery in the Digital Age

Planview

The automotive sector is undergoing a paradigm shift, transitioning from its traditional hardware focus to a software-centric industry. To remain relevant and competitive, automotive companies must embrace digital transformation across their operations. In this new era, simply keeping pace is not enough.

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Intuition vs. data-driven decision making in business today

Insightly

A new day arrived with the advent of digital marketing, marketing automation tools and email marketing. Data-driven decision making is the process of studying large amounts of data, analyzing it to identify patterns, obtaining actionable insights, and using that insight to make business decisions.