Decision-making Emotional Intelligence Seminar 
Brooks Group
MAY 2, 2024
Sales and emotional intelligence go together like skiing and snow. Since the 1960s, emotional intelligence has been recognized as a critical component of both personal and professional success. Yet many sales leaders focus on building their team’s hard skills and neglect sales emotional intelligence or “ soft skills.”
Brooks Group
FEBRUARY 16, 2024
You need to stand out to make buyers want to do business with you. These are both good strategies, but the true differentiator is the sales professional and their emotional intelligence. Successful sales professionals differentiate themselves three ways: They are highly emotionally intelligent. EI is a perishable skill.
Brooks Group
FEBRUARY 10, 2025
Ten to fifteen years ago, a seller could huddle up with three or four decision makers and quickly decide on a purchase. Since 2010, the average buying group has grown from three to four decision makers to six to 10 according to research by Gartner. Decision-making time, compared to five to seven years ago, has increased by 60%.
Brooks Group
OCTOBER 14, 2024
Emotional Intelligence Develop emotional intelligence soft skills to read and respond to customer emotions. Teach negotiation skills to navigate complex decision-making processes in B2B contexts. Active Listening Foster the ability to fully engage with customers’ needs and concerns.
Brooks Group
AUGUST 22, 2024
Understanding each style is key to understanding the decision-making behavior of a prospect. Decision-Making Style: These types tend to think in terms of the bottom line and often have a spontaneous or impulsive decision-making style. They tend to be extroverted and come off as amiable in conversation.
Hubspot Sales
NOVEMBER 14, 2018
When we talk about emotional intelligence , one of the most important things we're referring to is the ability to recognize, understand, and respond to the emotional state of others in an appropriate way. You need to possess the ability to engage on an emotional level and become a resource for potential customers.
Brooks Group
SEPTEMBER 21, 2022
Imagine for a moment one of your competitors making an attractive offer to your largest account. How can I make their day a little bit easier? Increase Your Emotional Intelligence (EQ). Additionally, there are a lot of intimidating aspects to sales that can trigger emotions (like negotiating).
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