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Want to Accelerate Your SAM Journey? Create a Center of Excellence

Strategic Account Management Association

When we see the investment that some companies are making in pivoting their engagement model to be more strategic, customer-centric and value enabling, we are always surprised to see the enabling functions still focus on supporting the more transactional model which is based on the number of interactions as the metric.

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9 Common Social Selling Mistakes You Need to Avoid, According to Experts

Hubspot Sales

Treating Social Selling Like Conventional Bhavik Sarkhedi , Growth Head & CMO of Content Whale , says, "One of the biggest mistakes sales reps make in social selling is treating it like traditional cold outreach. It will make the target customers or clients comfortable and unwary. It will facilitate trust and rapport with them.”

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How to Use Strategic Planning to Help With Goal Setting & Prioritization

Strategic Planning and Management Insights

Our strategic planning services offer guidance on how a strategic planning facilitator can provide support in constructing an effective strategic plan that ensures your strategy is communicated and implemented across your entire organization.

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KAM Technology – Growing Key Accounts In 2025

ProlifIQ

With kam techology , you can: Centralize Account Information : Make sure the critical information about an account is clean and in one place. This makes it easy for an account manager to understand the relationships built over a sales cycle, and where time needs to be spent.

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The 10 Best SaaS CRM Software

Hubspot Sales

An effective CRM is make-or-break for SaaS companies because of: Customer Retention. To stay competitive, every SaaS company needs CRM software in its corner that helps bring in leads, keep customers happy, and facilitate growth. Your CRM can gather data and make suggestions for enhanced decision-making.

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The Enablement Profession at a Crossroads

Mike Kunkle

They must show that they can make an impact with enablement and move the needle on the metrics that matter most. But there is much an enabler can do to lead the change projects, garner the support needed, and continue to nudge, push, cajole, and lead the way to making a business impact. But it’s all about behavior change.

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Revenue Ops Team Structure: Building the Backbone of Predictable Growth

DemandFarm

But it also demands precise account planning, strategic execution, data-driven decision-making, and seamless cross-functional collaboration. Centralized Data : RevOps consolidates data across teams, creating a single source of truth to inform strategies and enhance decision-making.