Remove Decision-making Remove Finance Remove Stakeholders
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Winning With Internal Stakeholders

Whetstone

Engaging Internal Stakeholders in Strategic Accounts Introduction : No one questions the critical importance of effective stakeholder engagement in managing strategic accounts. However, the critical importance of internal stakeholders is often overlooked until it’s too late.

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Stakeholder Mastery 3.0 – The Six Steps You Must Take

Jermaine Edwards

In 2016 I wrote a post on the five foundation steps for stakeholder management success in key account management, that was well received and guided lots of leaders. Our contacts and stakeholders just aren’t making decisions – How do we deal with their disengagement and getting pushed back and back while they still expect more from us?

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Influence Mapping: Why it’s Necessary to Your Sales Strategy

Upland

An influence map is a visual tool that helps you identify and understand the stakeholders who have a say in your project or decision. It can be used to: Identify the key stakeholders who need to be engaged in order to achieve your goals. Understand the relationships between stakeholders and how they influence each other.

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Digital Sales Mastery: Building Trust in the Modern Era feat. Neil Cameron

Sales Gravy

Customer-Driven Buying Process: Buyers today conduct independent research, with 68% of B2B buyers preferring self-research before engaging with sales reps, making the process buyer-centric. Sales teams must be mindful of this shift, engaging only when the customer needs support, expertise, or guidance in making a final decision.

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How Aramex’s Young SAM Program Provides Strategic Value and Impact

Strategic Account Management Association

Form an organizational capability around co-creating products and solutions with our customers Redesign our philosophy around our customers’ needs Make a positive business impact on our customers’ operations Ingrain a deeply customer-centric vision and mission for sales. Each of these engagements has led to excellent feedback from customers.

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How Sales Operations Drives Success – Part 3: How can Sales Ops get Internal Stakeholders on their team?

SalesGlobe

Converting stakeholders to business partners. If the finance team stops evaluating profitability, margins, and cost, the business will lack the resources and capability to serve Sales and their clients. But if Product, Marketing, and Finance teams stop fulfilling their roles the business as a whole will cease to exist.

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Business Strategy How-to Guide: Develop, Implement, Evaluate

CMOE

This blueprint may include a set of principles and practices to help key stakeholders make the best-informed decisions that will elevate the value of their organization. These are the kinds of perspectives a business strategy contributes to the value creation process for stakeholders.