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How to Sell Innovative Ideas (When Everyone’s Terrified to Take Risks)

Strategic Account Management Association

By Brian Doyle, President, Holden Advisors Business decisions are usually made by decision makers at two ends of a spectrum. At one end are the innovators, who want to try new things and aren’t afraid of failing. At the other end are those who fear making a bad decision and getting called out for it.

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Ten insights on the future of SAM

Strategic Account Management Association

Only by making astute observations will you uncover potential new sources of value. Make sure your internal stakeholders understand the value your program brings to customers and, through them, to the firm. O’Leary’s advice: Projects with the best “story” will be funded and resourced first. Agility is the new stability.

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Character Matters: Learn How to Become a Better SAM

Strategic Account Management Association

You do not treat others in shameful and blaming ways when they make mistakes. Your organization will have a more positive culture, greater confidence in management and stronger innovation and collaboration. Forgiveness leads to innovation. Integrity : You keep promises and own up to your mistakes. Character + Skills = Results.

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Want to Accelerate Your SAM Journey? Create a Center of Excellence

Strategic Account Management Association

Disruption Leads to Innovation. Disruption, although most times unwelcome, gives way to innovation. Could the mother of creativity and innovation, in fact, be disruption? Companies are seeking interactions with customers that bring them new insight, knowledge, ideas and innovations.

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How to Transform Your Supply Chain: Digitization for Decision-Making

Speaker: Hannah Testani, CEO of Intelligent Audit

The future of the supply chain industry will take the emotion out of decision-making by leveraging innovative technology to transform raw data into actionable intelligence.

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How Aramex’s Young SAM Program Provides Strategic Value and Impact

Strategic Account Management Association

Form an organizational capability around co-creating products and solutions with our customers Redesign our philosophy around our customers’ needs Make a positive business impact on our customers’ operations Ingrain a deeply customer-centric vision and mission for sales. How will you make changes in your SAM program?

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6 Ways to Help Customers Avoid Choice Paralysis and Boost Your Conversions [+Examples]

Hubspot Sales

Imagine having to actually make a buying decision purely by shopping through the toothpaste aisle. How to Avoid Choice Paralysis Helping Customers Overcome Choice Fatigue Companies That Get it Right Make Decisions With Simplicity and Customer Needs in Mind What is Choice Paralysis? It’s overwhelming.