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Sales vs. Account Management: What Every Sales Leader Needs to Know

Brooks Group

On the surface, sales and account management have similar goals: Build strong relationships with customers and increase profitable revenue. Territory planning: Systematically organize and prioritize sales activities within a geographic or account-based region to maximize coverage and results.

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Rethinking Enablement for the Future: The Power of Commercial Effectiveness Integration

Mike Kunkle

Keep this in mind as you read this article, and adapt and adopt what makes sense for you in your current context. The cross-functional alignment ensures every department synchronizes efforts to drive profitable growth. According to The Annuitas Group, nurtured leads make 47% larger purchases than non-nurtured leads.

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What Is a Joint Venture? [+ How It Can Grow Your Business]

Hubspot Sales

Think: Whos contributing what, how decisions get made, and how profits (or losses) are split. Some agreements are simple, just covering the basics, while others go deep into financing structures and decision-making authority. Every joint venture is built on a contract that spells out how things work. With up to $5.8

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The Art Behind Becoming a Strategic PMO Leader

Planview

In this post, you’ll learn: Why Putting People at the Heart of Change Matters The Exciting Future Ahead for the PMO How AI Can Help Prioritize Impactful Work Meet Athena Smith Athena Smith hails from Georgia and is based in Atlanta. For sustainable change, prioritize people by celebrating wins, showing appreciation, and using storytelling.

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The Enablement Profession at a Crossroads

Mike Kunkle

To firmly establish the function as required and themselves as integral players in their companies, enablement experts must be equipped to prove their worth by improving sales results and bolstering profitability. They must show that they can make an impact with enablement and move the needle on the metrics that matter most.

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Inside the SPICED Methodology — Insights From the Sales Pros Who Use It

Hubspot Sales

Clarify the steps and stakeholders involved in decision-making. Encourages Long-Term Relationships Recurring revenue hinges on customer loyalty, yet many industries prioritize acquiring new customers over retaining existing ones. Retention is also highly profitable. Identify specific pain points and frustrations.

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How B2B wholesalers are overcoming current crises with data-based customer management

QYMATIX

Systematic, data-driven customer evaluation and prioritization provide the best basis for solutions. The key: customer management and evaluation based on data and AI Data-based customer analysis enables companies to make fact-based decisions and swiftly react to market changes. This optimizes margins without losing customers.